Learn the difference between Tapinfluence and Heepsy, so you can make sure you choose the right influencer marketing platform for your business.
TAPINFLUENCE vs HEEPSY
Heepsy offers more than 7 million influencers around the world who have 5K followers or more. With this large database, you won’t have any problems finding the best collaborator for your campaign. If you know the handle of a specific influencer, you can just type it in the search bar and results will appear.
Tapinfluence hosts more than 100,000 influencer profiles, which is a much smaller number compared to that of Heepsy. It is an opt-in platform so influencers need to sign up and go through a process of being added.
With Heepsy, users will be able to find influencers by category, location, number of followers, audience, and other advanced filters to find the right creator. Match your interests with that of influencer so there is no doubt about getting an increase in sales.
Tapinfluence offers the possibility of finding influencers with keywords. Then, you can check the location of each influencer, the description of their profiles as well as posts and channels they have. In terms of filters, Heepsy seems to have a more advanced search filter section.
From follower growth to engagement rate, find how their metrics compare to the average, thanks to Heepsy’s metrics. Analyze influencers’ audiences in the curated report and discover the estimated cost of their promoted content.
On the other hand, with Tapinfluence, you can view metrics of influencers’ performances related to reach, views and engagement. They also offer audience metrics like those of Heepsy. Furthermore, you can have an ROI calculator to see if the investment will be worth it.
After you find the influencers you like to collaborate with, organize them in different lists. Add notes, rate influencers, and download them onto your computer. Update the status of the influencer in each list as the campaign is progressing.
With Tapinfluence, the list’s creation exports are limited. In their discovery plan, you can download 5 lists a month, even though you can create more. They offer a campaign management tool that you can set up inside the platform.
Heepsy offers a free plan to get access to all filters with limited searches and 1 free report. Then, paid plans start at $49 and they have different options that adapt to several needs and budgets. Cancel, upgrade or downgrade anytime; there is no minimum sign up period.
Tapinfluence pricing is not available on their website; you need to contact sales for custom pricing.
Comparing both platforms, Heepsy seems to have more filters, metrics, and general features. The database of Tapinfluence has 100K influencers and Heepsy has more than 7 million. Lastly, since the prices are not available on their website, it might take longer for you to sign up and pay, due to the contact sales process.
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