Today we are going to talk about the Kietoparao brand. How the idea appeared, and how the support initiative appeared in the market. All of this was due to very creative and innovative mothers. They worked to make the brand known among many families nationally and internationally. All with the help of crowdfunding and influencer […]
More and more brands rely on influencers to promote their products and services. In this particular post, we will focus on influencer marketing KPIS and how to measure them.
In a hyperconnected society like the one we live in, brands continually bombard us with advertising. However, making viral social media posts is not as easy as it looks.
Instagram already offers you the possibility of controlling who and what is commented on in your posts. With the emergence of social networks like Instagram the so-called “trolls” appeared. These are people who are only on social networks to negatively criticize posts and users. How can we hide comments on Instagram?
Today we are covering an influencer marketing case study. One of our clients with recurring campaigns is Kiwoko. Kiwoko is a leading company for pets in Spain. Dedicated to the sale of food brands and care for your pet.
There is no doubt that social networks have become one of the platforms for brands. However, the protagonists are more than social networks themselves; they are the influencers who work on them. However, there are different types of influencers, both according to the type of content they publish and their reach. Because of them, a […]
The industry of working with influencers is relatively new since only a few years ago, brands began to use social networks as a way of advertising or promotion. Seeing the great impact these campaigns have, it’s no wonder that this trend continues to rise.
As many people already know, Instagram is the favorite social network for influencers. But there are people who are not aware that there are different types of influencers who can be categorized in unique ways.
If we say Teques, Frozen Goiko, or Kevin Bacon, surely more than one perfectly knows perfectly what we are talking about. These are the famous Goiko Grill hamburgers. From the dream of a Venezuelan resident doctor to cook the best and most perfect hamburgers in the world, this restaurant chain was born. And with it, […]
The arrival of new technologies, virtual platforms, and communication 2.0 have taken a 180º turn to the concept of opinion leaders. This is for small businesses as well as Fortune 500 companies. Influencer marketing then is used for small businesses too.