Long gone are the days where Instagram was just for fun and sharing photos with friends and family. Believe it or not, Instagram has completely changed the standard of how brands market and sell their products and connect with their customers. And with an impressive user count reaching one billion, investing time, money, and effort […]
Selecting the right influencers can be tough. Influencer marketing is one of the most successful business strategies for brands and companies, no matter how big or small they are.
Surely you have seen a blue badge on more than one Instagram profile. This means they have a verified account. Instagram verification is one of the techniques used by Instagram to protect people or brands that can be supplanted by other fake accounts. But this famous “blue tic” has become one of the most coveted […]
If you use Instagram for your business or are an influencer who seriously wants to have better results, this article interests you. When you opened your Instagram account, maybe you weren’t sure of the results it was going to have and you choose to open your account as personal. However, the Business account for Instagram […]
If you have been managing marketing campaigns for a long time, it is very likely that you are familiar with “utm parameters,” tracking pixels, or cookies. Most of us have internalized how to track or measure KPIs of a website marketing campaign. However, what happens when you do influencer marketing in an app? How do […]
Compared to Instagram posts, stories are a better way to interact with your audience. They are a great marketing tool, but the nature of this type of channel does not mean that you can publish the first thing that comes to mind.
Campaigns with influencers are one of the most effective ways of communication to publicize a new brand, promote your products, or create interest in your next event. And right now you can do a promotion of the content of an influencer. The influencers’ success lies precisely in their credibility. They have a natural connection and […]
Instagram stories are short-lived and cannot be seen again once 24 hours have passed.
Today’s brands and companies are aware of the new digital trends that are emerging, one of the most popular being the one called influencer marketing. In B2B influencer marketing is where a company seeks to carry out a collaborative campaign with an influencer with the goal that other brands or companies can become their customers.
Instagram already offers you the possibility of controlling who and what is commented on in your posts. With the emergence of social networks like Instagram the so-called “trolls” appeared. These are people who are only on social networks to negatively criticize posts and users. How can we hide comments on Instagram?