Tag: analytics

Figuring Out Your Buyer Persona Through Instagram Audience

If you want to use Instagram to help your business go further and make more sales, then working out your buyer persona is essential.  You can do this through selling on Instagram and using the tools they offer to target your desired audience.  As well as getting valuable feedback through user engagement and A/B testing, […]

8 Best Tools for Influencer Marketing

You may be stepping into the world of influencer marketing and wondering, are there any good tools out there that I can take advantage of? Whether you’re new to this marketing method or not, campaign success is no doubt at the forefront of your goals. Below, we will take a look at some of the […]

4 Essential Steps to Identify Influencers via Social Data

Identifying a fitting influencer for your brand can be tricky with the sheer number of influencers to choose from. Odds are, the kind of “celebrity-labelled” influencers that you think your brand can get a return of investment on sometimes come with a heavy price tag, and may not ultimately prove a worthwhile venture. With 2020 […]

Social Media Analytics: How to Measure your Strategy Performance

Analysis is an essential part of every social media strategy. It will help you to learn about the performance of your content and optimize your strategy to maximize results. The metrics related to each social profile are growing in importance and it is not enough to take a quick look at them… you must analyze […]

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