Tag: campaign tips

How to Use Instagram Shopping as a Brand or Influencer

We are all shopping online more than ever before and will continue to do so heading into 2021. So, it is without a doubt an incredibly beneficial addition to any brand to capitalise from the new Instagram shopping feature. Every day 200 million people visit at least one business profile on Instagram, so let’s make […]

8 Ways To Create Video Content That Stands Out

Video content encompasses any content format that involves elements such as live videos, vlogs, webinars, etc., which companies create for marketing or advertising. Companies are using these visual storytelling mediums as part of their marketing strategy today to engage modern-day customers, who now prefer meaningful engagement with brands over pushy sales messages.  People watch 1 […]

8 Best Tools for Influencer Marketing

You may be stepping into the world of influencer marketing and wondering, are there any good tools out there that I can take advantage of? Whether you’re new to this marketing method or not, campaign success is no doubt at the forefront of your goals. Below, we will take a look at some of the […]

How To Get Verified on Different Social Networks

You want that illustrious check mark badge, but now sure how to get verified? For brands, as well as for Instagram and Youtube influencers, verification status shows legitimacy. But what does it really mean to be verified? And how do you get it? Below are ways to get verified on four of the biggest social […]

Ideas for Your Black Friday & Holiday Campaigns

Need some last minute tips for Black Friday, or ideas to jumpstart your holiday campaigns? With the big consumer blowout right around the corner, why not find influencers to promote your brand throughout this holiday season? Black Friday in context Black Friday, the day after Thanksgiving, serves as the opening of the holiday season in […]

How Brands Pay Influencers: All About Influencer Incentive

Ever wondered how brands pay influencers? Well, there’s no one answer. There are many different types of incentive brands use to compensate influencers for their collaborations.  Keep reading to learn about the types of monetary and non-monetary incentive that exists, and some tips on how brands can pay influencers seamlessly. And remember, your budget directly […]

Data Elements That Help You Track Your Influencer Campaigns

From the very beginning, you should be thinking of how to track your influencer campaigns. After all, a campaign is worth nothing if you can’t measure its success. And while some results may be noticeable, like a sudden boost in sales, there are a lot of things that might fly under your radar.  Therefore, it’s […]

4 Essential Steps to Identify Influencers via Social Data

Identifying a fitting influencer for your brand can be tricky with the sheer number of influencers to choose from. Odds are, the kind of “celebrity-labelled” influencers that you think your brand can get a return of investment on sometimes come with a heavy price tag, and may not ultimately prove a worthwhile venture. With 2020 […]

Content Ideas for your Influencer Collaborations

Influencer collaborations are a tried and true way of marketing your brand. If you find influencers who align with your goals and who have healthy social profile statistics, you’re on your way to increasing brand awareness, driving traffic to your website, or even potentially boosting sales. Did you know that 65% of consumers discover a […]

Back To Top