Campaigns with influencers are one of the most effective ways of communication to publicize a new brand, promote your products, or create interest in your next event. And right now you can do a promotion of the content of an influencer. The influencers’ success lies precisely in their credibility. They have a natural connection and […]
Instagram stories are short-lived and cannot be seen again once 24 hours have passed.
Today’s brands and companies are aware of the new digital trends that are emerging, one of the most popular being the one called influencer marketing. In B2B influencer marketing is where a company seeks to carry out a collaborative campaign with an influencer with the goal that other brands or companies can become their customers.
More and more brands rely on influencers to promote their products and services. In this particular post, we will focus on influencer marketing KPIS and how to measure them.
In a hyperconnected society like the one we live in, brands continually bombard us with advertising. However, making viral social media posts is not as easy as it looks.
There is no doubt that social networks have become one of the platforms for brands. However, the protagonists are more than social networks themselves; they are the influencers who work on them. However, there are different types of influencers, both according to the type of content they publish and their reach. Because of them, a […]
The industry of working with influencers is relatively new since only a few years ago, brands began to use social networks as a way of advertising or promotion. Seeing the great impact these campaigns have, it’s no wonder that this trend continues to rise.
Today, Instagram has become an indispensable advertising method for many brands. It is a platform where it is possible to generate “brand visibility” for different audiences without investing much time, while simultaneously achieving successful results. But what kind of posts can catch the attention of your followers or your future customers? Here is a list of […]
If you’ve ever spent time scrolling through Instagram’s explore feature, it’s likely you’ve stumbled upon influencers promoting a brand or product through a sponsored post. You may not recognize the individual in the photo, but if a picture feels even slightly promoted, chances are that poster is the fresh face of someone’s new influencer marketing […]