Tag: Instagram

Instagram Creator Week 2021 Highlights and Take-Aways

The first ever Instagram Creator Week just ended. Let’s look at the highlights to come out of the event and what it means for Instagram influencers and the influencer marketing industry. What is Instagram Creator Week? The three-day virtual event took place from June 8th to June 10th. It was the platform’s professional development conference […]

The State of Instagram Influencer Marketing: USA

In our recent blog post about social media usage, geographical differences, and the link to influencer marketing, we discovered the top Instagram influencer marketing locations around the world. By this, we mean the places that have the highest numbers of influencers currently based there. If you haven’t read it yet, then I’d encourage you to […]

Pride Month: What Brands Need to Know

It’s Pride Month! But before you bust out Photoshop to rainbow-ize your brand’s logo, stop and think. What’s the story behind Pride? How can your brand support the LGBTQ community without engaging in pure rainbow capitalism? How can Instagram influencers help you out?  Flying a rainbow flag isn’t enough anymore. Brands need to really dig […]

Cookies, Cakes, and Crumbles: Let Baking Influencers Inspire You

Sweet and delicious treats, is there anything better? Brownies, cookies, cupcakes, or even a savoury bread loaf… I bet your mouth is watering already! But, what has baking got to do with influencer marketing you may ask. Well, ahead of World Baking Day, not only do we encourage you to search the kitchen for your […]

Nano and Micro Influencers Have Fewest Fake Followers on Instagram

Fake followers: an influencer marketer’s greatest fear. You may find influencers that on the surface level look perfect for your campaign, only to discover their audience is full of soulless bots that have 0 interest in your brand or its products. Thankfully, there are ways to spot fake influencers. With Heepsy for example, you can […]

10 Instagram Moms to Celebrate this Mother’s Day

Instagram moms are a vital part of the social network’s family of influencers. And with Mother’s Day just around the corner in the United States, it’s time to celebrate some of the women who manage to be moms and Instagram influencers at the same time. Catherine Paiz McBroom (@catherinemcbroom) Followers: 7.7M Engagement: 16% Heepsy quality […]

Instagram Updates To Help Your Food Business

Have you been keeping up to date with Instagram’s new features for your food business? The platform is constantly providing updates to suit the needs and interests of its users. Whether this is to help businesses, influencers, or its general users, Instagram is becoming a place for everyone to better benefit from every day. What […]

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