If you want to use Instagram to help your business go further and make more sales, then working out your buyer persona is essential. You can do this through selling on Instagram and using the tools they offer to target your desired audience. As well as getting valuable feedback through user engagement and A/B testing, […]
Selecting the right influencers can be tough. Influencer marketing is one of the most successful business strategies for brands and companies, no matter how big or small they are.
Brands find influencers to spread their reach and increase awareness of their products or services.
Instagram has had incredible growth in recent years and has been due in part to the influencer marketing industry. Knowing the audience of an influencer is key.
In a hyperconnected society like the one we live in, brands continually bombard us with advertising. However, making viral social media posts is not as easy as it looks.