Ever wondered how to measure the success of marketing campaigns when they include influencers? You’ve planned your campaign, and you’ve found your Instagram influencers, Youtube influencers, or TikTokers. They’ve published, you’ve collected the results, and now you have to make sense of whether those are good, or not so good. In our influencer marketing guide, […]
You may be stepping into the world of influencer marketing and wondering, are there any good tools out there that I can take advantage of? Whether you’re new to this marketing method or not, campaign success is no doubt at the forefront of your goals. Below, we will take a look at some of the […]
From the very beginning, you should be thinking of how to track your influencer campaigns. After all, a campaign is worth nothing if you can’t measure its success. And while some results may be noticeable, like a sudden boost in sales, there are a lot of things that might fly under your radar. Therefore, it’s […]
More and more brands rely on influencers to promote their products and services. In this particular post, we will focus on influencer marketing KPIS and how to measure them.