Category: Tips and tricks

Data Elements That Help You Track Your Influencer Campaigns

From the very beginning, you should be thinking of how to track your influencer campaigns. After all, a campaign is worth nothing if you can’t measure its success. And while some results may be noticeable, like a sudden boost in sales, there are a lot of things that might fly under your radar.  Therefore, it’s […]

4 Essential Steps to Identify Influencers via Social Data

Identifying a fitting influencer for your brand can be tricky with the sheer number of influencers to choose from. Odds are, the kind of “celebrity-labelled” influencers that you think your brand can get a return of investment on sometimes come with a heavy price tag, and may not ultimately prove a worthwhile venture. With 2020 […]

Content Ideas for your Influencer Collaborations

Influencer collaborations are a tried and true way of marketing your brand. If you find influencers who align with your goals and who have healthy social profile statistics, you’re on your way to increasing brand awareness, driving traffic to your website, or even potentially boosting sales. Did you know that 65% of consumers discover a […]

The Influencer Tiers: Why Follower Count Matters

Not all influencers are created equal. They have different interests. They come from different places, represent various ages and gender, and speak diverse languages. And influencers also vary based on their follower count. About a year ago now, we covered the different types of influencers based on number of followers. But as the world of […]

Back To Top