If you have been managing marketing campaigns for a long time, it is very likely that you are familiar with “utm parameters,” tracking pixels, or cookies. Most of us have internalized how to track or measure KPIs of a website marketing campaign. However, what happens when you do influencer marketing in an app? How do […]
Compared to Instagram posts, stories are a better way to interact with your audience. They are a great marketing tool, but the nature of this type of channel does not mean that you can publish the first thing that comes to mind.
Campaigns with influencers are one of the most effective ways of communication to publicize a new brand, promote your products, or create interest in your next event. And right now you can do a promotion of the content of an influencer. The influencers’ success lies precisely in their credibility. They have a natural connection and […]
Instagram stories are short-lived and cannot be seen again once 24 hours have passed.
Today’s brands and companies are aware of the new digital trends that are emerging, one of the most popular being the one called influencer marketing. In B2B influencer marketing is where a company seeks to carry out a collaborative campaign with an influencer with the goal that other brands or companies can become their customers.
Instagram already offers you the possibility of controlling who and what is commented on in your posts. With the emergence of social networks like Instagram the so-called “trolls” appeared. These are people who are only on social networks to negatively criticize posts and users. How can we hide comments on Instagram?
The industry of working with influencers is relatively new since only a few years ago, brands began to use social networks as a way of advertising or promotion. Seeing the great impact these campaigns have, it’s no wonder that this trend continues to rise.
Have you ever wondered how you can contact influencers? What is the most appropriate way to get their attention? How can you increase their response rate?