Heepsy vs Not Just Analytics

Heepsy is a full influencer platform from $69 a month that finds, vets, and manages creators. Not Just Analytics (formerly Ninjalitics) is a low-cost tool for checking individual accounts.

Heepsy lets you search and vet creators across Instagram, TikTok, YouTube, and LinkedIn, then run the whole collaboration in one place: outreach, contracts, payments, and reporting. Not Just Analytics checks a single account’s growth and engagement and produces white-label reports.

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  • 20M+creators
  • 4networks
  • $69/mostarting price
  • Free foreverplan

Two ways to run influencer marketing

Heepsy and Not Just Analytics are built for different jobs. Heepsy is a full influencer-marketing platform: it finds creators across a 20M+ database, vets them, and runs campaigns end to end, starting at $69 a month. Not Just Analytics, formerly Ninjalitics, is a low-cost analytics tool for checking one account at a time, mainly on Instagram, with growth and engagement metrics and white-label reports. It has no creator database, discovery, or campaign management.

Heepsy

Heepsy is best for brands and agencies that want to discover, vet, and manage creators and run influencer campaigns end to end across four networks.

Not Just Analytics

Not Just Analytics is best for anyone who just needs quick, low-cost checks on a single Instagram account and clean white-label reports, not a discovery or campaign platform.

Heepsy vs Not Just Analytics, at a glance

Compare pricing, creator discovery, networks, campaign management, and integrations to see how the two platforms differ.

FeatureHeepsyNot Just Analytics
Product typeFull influencer platform (discovery to payment)Single-account analytics tool
Creator discoverySearch 20M+ creators across a databaseNone (analyze one account at a time)
NetworksInstagram, TikTok, YouTube, LinkedInMainly Instagram
VettingAuthenticity built into discovery, on every creatorAccount-level growth and engagement checks
Campaign managementOutreach, CRM, payments, tracking, reportingNone
Creator marketplaceOpted-in inbound (creators apply to you)None
E-commerce integrationsShopify, WooCommerceNone
PricingSubscription from $69/moFree tier; ~€15 to €45/mo
Best forRunning influencer programsQuick single-account checks and reports

Discovery, vetting, and everything after

Are Heepsy and Not Just Analytics the same kind of tool?

No. Heepsy is a full influencer-marketing platform that covers finding creators, vetting them, and managing collaborations from outreach to payment. Not Just Analytics is a focused analytics tool for checking one account’s growth and engagement and generating reports. They can complement each other, but only Heepsy is built to run influencer marketing end to end.

Can you discover creators on Heepsy vs Not Just Analytics?

Heepsy gives you a searchable database of over 20 million creators, with multiple search modes and 30+ filters, so you can find the right fit by niche, audience, location, and engagement. Not Just Analytics has no creator database or discovery; you look up accounts you already know, one at a time. If finding new creators is the goal, that is exactly what Heepsy is built for.

Which networks do Heepsy and Not Just Analytics cover?

Heepsy works across Instagram, TikTok, YouTube, and LinkedIn, so you can reach short-form, long-form, and B2B creators. Not Just Analytics is mainly an Instagram tool. If your program spans more than Instagram, Heepsy covers the networks in one place, while a single-network analytics tool cannot.

Can you run campaigns on Heepsy vs Not Just Analytics?

Heepsy runs the whole campaign: bulk outreach, CRM, payments, content tracking, and reporting, plus an inbound marketplace where creators apply to you. Not Just Analytics does not manage campaigns; it reports on individual accounts. If you want to plan, run, and measure real influencer campaigns, Heepsy provides the full workflow rather than a reporting lens.

More control. More room to grow.

Heepsy finds creators; Not Just Analytics only checks accounts you already know

Heepsy searches over 20 million creators so you can discover the right fit for your brand across four networks. Not Just Analytics has no discovery; you type in an account you already know and get its metrics. That is useful for a quick check, but it will not surface new creators for a campaign. If the job is finding people to work with, Heepsy is built for discovery from the ground up.

Heepsy runs the whole campaign, not just account reports

Heepsy takes a campaign from finding creators to paying them: outreach, CRM, contracts, payments, content tracking, and reporting, with an inbound marketplace on top. Not Just Analytics produces growth and engagement reports for a single account and stops there. If you need to actually run and manage influencer marketing rather than pull a report, Heepsy covers the entire path in one platform.

Heepsy covers four networks, not mainly Instagram

Heepsy searches Instagram, TikTok, YouTube, and LinkedIn from one platform, so you can work with short-form creators, long-form YouTube creators, and B2B voices on LinkedIn. Not Just Analytics is mainly an Instagram tool. If your strategy reaches beyond Instagram, Heepsy meets you across all four networks, while a single-network analytics checker keeps you on one.

Predictable monthly pricing. Room to grow.

Start at a price that fits your budget and scale your influencer program without costly per-campaign minimums.

HeepsyBilled annually
From $69/month
  • Starter$69/mo billed annually ($89 monthly)
  • Plus$149/mo billed annually ($199 monthly)
  • Advanced$229/mo billed annually ($299 monthly)

Custom plans for larger teams

Full platform: discovery, campaigns, payments

Not Just Analytics
Paid plans around
€15 to €45/moMainly Instagram, single-account analytics

Free tier for basic account checks

White-label PDF reports

No creator database or campaign tools

The price gap reflects a difference in scope. Not Just Analytics is inexpensive because it does one narrow job: report on a single account. Heepsy costs more because it is a full platform, finding creators across a database, vetting them, and running campaigns end to end across four networks.

Heepsy starts with a 14-day free trial with generous limits and no card required. There is no lockout when the trial ends: your access continues on a free forever plan with reduced limits, so you can keep using Heepsy indefinitely and upgrade whenever you are ready. Not Just Analytics has a free tier too, but it is limited to basic single-account checks.

Why brands and agencies choose Heepsy over Not Just Analytics

Creator discovery

Search 20M+ creators, versus analyzing one account at a time.

End-to-end

Discovery to payment in one place, not just account reports.

Four networks

Instagram, TikTok, YouTube, and LinkedIn, not mainly Instagram.

Built-in vetting

Authenticity in discovery, beyond account-level growth checks.

Campaign management

Outreach, CRM, payments, and reporting, which the tool lacks.

Inbound marketplace

A marketplace where creators apply to your campaigns.

E-commerce ready

Native Shopify and WooCommerce integrations for your store.

Free forever plan

Keep using the full platform for free after the trial.

One platform

Everything for influencer marketing in a single place.

Choose the right platform for your goals

Choose Heepsy if…

  • You want to discover creators across a large searchable database.
  • You want to run influencer campaigns end to end, not just pull reports.
  • You want to work across Instagram, TikTok, YouTube, and LinkedIn.
  • You want authenticity and audience vetting built into discovery.
  • You want an inbound marketplace where creators apply to your campaigns.
  • You run a Shopify or WooCommerce store and want campaigns connected to it.

Choose Not Just Analytics if…

  • You only need quick, low-cost checks on a single Instagram account.
  • You want fast account-level growth and engagement metrics.
  • You want white-label PDF reports for individual accounts.
  • You do not need creator discovery or campaign management.

Rated by the Brands Who Use It Every Day

See why marketers and agencies choose Heepsy to run their influencer programs.

“It’s made it so much easier to find the right influencers and manage our collaborations. The platform has everything we need, from finding and vetting influencers to managing collabs and payments.”
ErinHead of Brand Marketing
“We’ve used multiple influencer platforms, but Heepsy stands out for its affordability and how easy it is to use. Highly recommended for any brand looking to scale influencer marketing.”
OwenInfluencer Marketing Manager
“Heepsy offers a diverse range of powerful features, including customizable reports on influencer performance and campaign ROI that help us refine our strategy.”
TariqHead of Global Partnerships

Everything You Need to Know

Common questions about finding creators, running campaigns, and tracking results.

Is Not Just Analytics an alternative to Heepsy?

Only partly. Not Just Analytics checks a single account’s metrics, while Heepsy finds, vets, and manages creators and runs full campaigns. They serve different needs, and only Heepsy is a complete influencer-marketing platform.

Can you find creators with Not Just Analytics?

No. Not Just Analytics has no creator database or discovery; you analyze accounts you already know, one at a time. Heepsy lets you search over 20 million creators across four networks to find new ones.

Can I use Heepsy for free?

Yes. Heepsy starts with a 14-day free trial with generous limits and no card required, then continues on a free forever plan with reduced limits. Not Just Analytics also has a free tier, limited to basic single-account checks.

Which networks does each tool cover?

Heepsy covers Instagram, TikTok, YouTube, and LinkedIn. Not Just Analytics is mainly an Instagram tool, so Heepsy reaches well beyond a single network.

Can you run campaigns on Not Just Analytics?

No. Not Just Analytics reports on individual accounts and does not manage campaigns. Heepsy runs outreach, CRM, payments, tracking, and reporting in one platform.

What's the best Not Just Analytics alternative for influencer marketing?

Heepsy is a strong choice when you need more than account checks. It adds creator discovery, deep vetting, four-network coverage, and full campaign management, from $69 a month.

Does Heepsy produce reports?

Yes. Heepsy provides content tracking and advanced reporting across your campaigns, alongside creator and audience analytics, rather than single-account white-label reports.

Does Heepsy integrate with Shopify or WooCommerce?

Yes. Heepsy offers native Shopify and WooCommerce integrations, so campaigns connect to your store. Not Just Analytics does not offer e-commerce integrations.

20M+ Influencers • Trusted by 50K+ Brands

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