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Who is influencer marketing for?

Everyone! Whether you’re a big brand or a small business, there’s an influencer for you. The key is working within your limits instead of against them.

Define your goal. Know your target audience. Set your budget and deadlines. And then find social media influencers who fit those criteria.

Don’t have a big budget for influencer marketing? No problem! Look into nano and micro influencers as affordable options.

What are the benefits of influencer marketing?

Influencer marketing can bring brands various benefits, like:

- Branding

- Increased sales

- Success at performance campaigns

- PR buzz

It all depends on your goal. Set your objective first and then take it from there.

What should I look for in social media influencers?

No two brands are exactly the same. And so, no two brands will have the exact same influencer search. What you look for depends on your unique needs.

But in general, look for:

- Influencers who align with your brand’s mission and values

- Appropriate follower count for your budget

- Good engagement rates, showing a close connection to their audience

- Authentic followers

How can I find social media influencers?

You’re in the right place! Heepsy helps you find social media influencers from 3 major networks: Instagram, YouTube, and TikTok.

We have Instagram influencers with over 5K followers, and YouTube and TikTok influencers with more than 1K followers. 

There are literally millions of profiles to choose from, and our search engine helps you narrow down results to the ones most relevant for you. You can also analyze influencer profiles on the spot. And save influencers to lists to keep track of your results.

New to influencer marketing?

Want to learn more about how to work with social media influencers? Or not quite sure how to use Heepsy? Check out our Influencer Marketing Guide, or book a demo to chat with us. We’re happy to answer any questions!

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