Top Instagram influencers in Australia for May 2025

We use an advanced automated system to collect Instagram influencer profiles by regularly monitoring the Instagram database. Our system identifies the profiles of Australia-based Instagram influencers by following key metrics:

• Public Profiles Only: We exclude private profiles even if they publish content related to Australia. Our system only extracts the public profiles of influencers.

• Sufficient Number of Posts: Our system picks the influencer accounts that have a consistent history of posts. It proves that the influencer is active and engaged in their content.

• Minimum Follower Count: Our system prioritizes Instagram influencers in Australia with a minimum of 5,000 followers.

By analyzing these key statistics, our system automatically identifies the most relevant Australia-based influencer profiles, extracts the data, and adds it to our database. The information is then processed, verified, and classified to ensure accuracy and relevance.

Heepsy uses an Al-powered algorithm to identify the most relevant Instagram influencers in Australia.

• Profile Location Information: First, we check if the influencers profile explicitly mentions city or country. If the profile contains certain specific cities from Australia, or any other reference to Australia, we automatically mark the profile as Australia-based.

• Bio and Content Analysis: If no explicit location is mentioned, our system scans the influencer's bio for any references to Australia, such as cultural symbols, language spoken within Australia, or location- specific hashtags that could indicate the influencer's connection to Australia.

• Use of Flags and Emblems: In cases when the influencer doesn't mention a specific city or region, we look for flags in the bio that indicates Australia or any related symbols suggesting origin from Australia.

• Localized Content: We analyze the influencer's content for any localized posts that show landmarks from Australia, events, or local cultural references. This can help us identify their location and target audience within Australia.

During the location identification process, we assign a score to each Instagram influencer profile that reflects its relevance to Australia.

Then we use these scores to rank the profiles in our listings. Influencers with higher relevance scores are considered to have stronger ties to Australia and are ranked higher in the results.

As a result, when you search for Instagram influencers in Australia in our database, the most relevant profiles appear first. This makes it easier for you to find the best match for your project.

We update our database monthly to ensure you have access to the most current and relevant influencer profiles based in Australia. The profiles listed here reflect the latest data as of May 2025.

Our automated system continuously monitors Instagram, tracking changes in follower count, engagement levels, and content activity from influencers in Australia. This ensures that our database remains accurate and relevant and helps you find the best Instagram influencers in Australia for your campaigns at any given time.