Top YouTube Influencers for May, 2025: Most Subscribed & Engaging Creators

Our curated list of the top YouTube influencers features the most subscribed and highly engaged creators, helping brands identify the best partners for their marketing campaigns. Check out the profiles of the top 10 Youtubers for your marketing campaigns. Sign up for free to unlock all influencer profiles and detailed reports.

Discover Top YouTube Channels by Niche & Location

The list shows the Top YouTube Influencers for May, 2025: Most Subscribed & Engaging Creators and is updated monthly. To view all creators' detailed analytics and find more accounts,

1.Billie Eilish

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Followers

52.1M

Engagement rate

0.1%

Average likes

72K

Bio

No bio

2.Taylor Swift

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Followers

59.3M

Engagement rate

0.1%

Average likes

77.5K

Bio

All’s fair in love and poetry... New album THE TORTURED POETS DEPARTMENT. Out April 19 🤍

3.Fede Vigevani

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Followers

53.3M

Engagement rate

1.0%

Average likes

460K

Bio

hola soy fede, intento hacer videos graciosos

4.ISSEI / いっせい

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Followers

59.6M

Engagement rate

0.1%

Average likes

26.2K

Bio

This is ISSEI's official YouTube channel, wishing for a peaceful and laughable world! I am working on the theme of making you smile with funny videos. I would be happy if you could subscribe to my channel! Also, other SNS are updated, so please take a look. I will become a hero of the world! !

5.Stokes Twins

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Followers

71.3M

Engagement rate

0.9%

Average likes

612K

Bio

•Stokes Twins •Instagram - alanstokes/alexstokes

6.Justin Bieber

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Followers

75.2M

Engagement rate

0.1%

Average likes

107K

Bio

Help change the world. JUSTICE the album out now https://JustinBieber.lnk.to/Justice

7.Ricis Official

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Followers

48.6M

Engagement rate

0.3%

Average likes

1K

Bio

Ria Ricis Official Account Terima kasih sudah menonton. Semoga video yang diupload bisa menghibur kalian ya. Find me on instagram : - @riaricis1795 - @ricisofficial_mgmt

8.Jess No Limit

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Followers

49.9M

Engagement rate

0.0%

Average likes

9.4K

Bio

SUBSCRIBE! :)

9.JuegaGerman

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Followers

50.6M

Engagement rate

0.2%

Average likes

88K

Bio

Lento pero seguro.

10.KL BRO Biju Rithvik

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Followers

51.3M

Engagement rate

0.0%

Average likes

2K

Bio

കണ്ണൂർക്കാരനും കന്നടക്കാരിയും അമ്മയും അനുമോളും അങ്കിയും എല്ലാരും ചേർന്നൊരു കുഞ്ഞു ചാനൽ ..🥰🥰 For business enquiries Email

How We Identify the Top YouTube Creators

Heepsy finds and selects top YouTube influencers by evaluating key metrics to ensure optimal influencer partnerships:

1. Subscriber Count:

Heepsy identifies influencers based on the size of their subscriber base, prioritizing channels that can deliver significant reach, visibility, and brand awareness.

2. Engagement Rate:

Influencers are ranked by the engagement rate of their content—likes, comments, shares, and views—ensuring that selected influencers have active audiences highly responsive to their videos.

3. Audience Authenticity:

Heepsy carefully analyzes follower authenticity, filtering out fake or inactive subscribers. This ensures that brands collaborate with influencers who have genuine and trustworthy audiences, maximizing the return on investment.

4. Content Impact:

Influencers are assessed based on the impact and quality of their content, including consistency, originality, and audience alignment. Heepsy prioritizes influencers whose content resonates strongly with their viewers, delivering greater influence and brand credibility.

How to Select Top YouTube Influencers with Heepsy

1. Advanced Filtering Options

Heepsy allows you to filter influencers by category, location, and other key metrics to find the perfect match for your brand.

2. Detailed Influencer Profiles

Access comprehensive profiles that provide essential metrics such as engagement rates, audience quality, and subscriber counts.

3. Tailored Searches

Customize your search criteria to align with your specific marketing goals and campaign needs.

4. Audience Quality Score

Evaluate the authenticity and quality of an influencer’s audience to ensure your brand partners with the most credible and engaging channels.

5. Subscriber Growth Rate

Monitor the growth rate of an influencer's subscribers to gauge their increasing popularity and relevance within their niche.

Frequently asked questions

As of 2024, T-Series holds the record with over 250 million subscribers.

1. T-Series - 250M 2. Cocomelon - 150M 3. SET India - 149M 4. PewDiePie - 111M 5. MrBeast - 105M 6. Kids Diana Show - 99M 7. Like Nastya - 95M 8. 5-Minute Crafts - 94M 9. WWE - 90M 10. Vlad and Niki - 88M

Top YouTube influencers produce diverse content such as vlogs, tutorials, reviews, gaming, lifestyle, and niche-specific videos tailored to their audience’s interests.

Rates generally start at $100 per 10,000 subscribers for a basic mention, with additional costs based on video length, content type, and other factors. For detailed information, visit our blog on influencer marketing costs

Important metrics include the number of likes, comments, shares, and the overall engagement rate, which indicates how actively the audience interacts with the influencer's content.