Top Model Influencers on Instagram in Japan (2026)

Discover the top Model influencers on Instagram in Japan for 2026 and meet the Japanese modeling Instagrammers audiences trust most. Compare engagement, audience quality, and growth to find the right partners.

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Who Are the Top Model Influencers on Instagram in Japan?

Explore the top Model influencers on Instagram in Japan for November 2026. This ranking is updated monthly to keep the list current. Use it as a starting point to discover Japanese Instagrammers in the Model niche. To explore detailed creator analytics and find more accounts, .

  1. 1. Nadine Lustre

    @nadineInstagramJapan

    @dehusk.milk @verde.siargao @mindyoumhs @maisonbukanawines

    Hashtags#holidayseasonwithcharriol#livedifferent#ssil
    Mentions
    @charriolofficial@charriolofficial
    Followers12.9M
    Engagement rate1.3%
    Average likes171K
    Audience quality score55/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.2%
    201820192020202220232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Philippines58.1%
    Indonesia9.7%
    United States6.5%
    InterestsTopics creator’s audience engages with the most.
    Music25.9%
    Fashion22.4%
    Travel15.5%
  2. 2. Naomi Watanabe

    @watanabenaomi703InstagramJapan

    ᥬ🌝ᩤ 🇯🇵 📍NYC

    Mentions
    @harisenbon_haruna@harisenbon_haruna@instylemagazine@instylemagazine
    Followers10.1M
    Engagement rate1.5%
    Average likes151K
    Audience quality score90/100Very high
    Followers evolutionA graph showing the change in a creator’s follower count over time.0.0%
    201720182020202120232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Japan63.6%
    United Kingdom4.6%
    Mexico4.6%
    InterestsTopics creator’s audience engages with the most.
    Fashion19.0%
    Dog Owner15.5%
    Food6.9%
  3. 3. 佐々木希

    ●ワンマイルウェアiNtimité @intimite_onemile

    Hashtags#intimitejacket#fendibag#therowboots#n21intimite_onemile
    Mentions
    @intimite_onemile@intimite_onemile
    Followers4.8M
    Engagement rate0.8%
    Average likes41.3K
    Audience quality score58/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.0.0%
    201820192020202220232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Japan79.0%
    Taiwan10.5%
    New Zealand5.3%
    InterestsTopics creator’s audience engages with the most.
    Cat Owner20.5%
    Fashion12.8%
    Photography10.3%
  4. 4. Kōki,

    @kokiInstagramJapan

    🇫🇷 Elite Paris 🇺🇸 THE SOCIETY MANAGEMENT UK Independent talent group

    Hashtags#starlux#airsorayama#hajimesorayama#kōki
    Mentions
    @airbus@airbus@louisvuitton@louisvuitton@cocomi_553_official@cocomi_553_official+1@coach
    Followers3.6M
    Engagement rate0.8%
    Average likes25.1K
    Audience quality score43/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.1%
    201920202022202320252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Japan69.2%
    South Korea7.7%
    Cyprus3.9%
    InterestsTopics creator’s audience engages with the most.
    Fashion18.4%
    Food13.2%
    Dog Owner10.5%
  5. 5. Gabi Lopes

    @gabilopessInstagramJapan

    Forbes Under 30 Proprietária de alguns CNPJ’s por aí Atriz, empresária, produtora executiva e modelo Autora do livro Antes Feito Do Que Perfeito

    Hashtags#joshuatree#california
    Mentions
    @labrff@labrff@mantecorpskincare@mantecorpskincare
    Followers2.6M
    Engagement rate0.1%
    Average likes2.8K
    Audience quality score58/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.3%
    201720182020202120232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Brazil83.6%
    Portugal2.5%
    Greece2.5%
    InterestsTopics creator’s audience engages with the most.
    Fashion13.0%
    Blogger12.4%
    Photography11.9%
  6. 6. Lindow Alex

    @lindow__ozakiInstagramJapan

    Contact: 📍Tokyo

    Hashtags#pr#lvxmurakami#louisvuitton#lvfashion
    Mentions
    @maisonvalentino@maisonvalentino
    Followers2.4M
    Engagement rate1.1%
    Average likes22.1K
    Audience quality score62/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.4%
    202120222023202420252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Japan52.4%
    India11.0%
    United States11.0%
    InterestsTopics creator’s audience engages with the most.
    Fashion17.7%
    Photography17.7%
    Music14.1%
  7. 7. Kawasaki USA

    @kawasakiusaInstagramJapan, Fukuoka, Kawasaki

    Let the Good Times Roll® The Official Kawasaki USA Instagram Page

    Hashtags#goodtimes#ridge#ridetoworkday#versys1100
    Mentions
    @tymasterpool@tymasterpool@gmarchbanks36@gmarchbanks36@elhombre21@elhombre21+1@jorgeprado61
    Followers2.3M
    Engagement rate0.06%
    Average likes1.1K
    Audience quality score65/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.9%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States33.3%
    Japan14.8%
    Iran7.4%
    InterestsTopics creator’s audience engages with the most.
    Cycling22.7%
    Automotive19.7%
    Photography12.1%
  8. 8. Kae Asakura

    @raelilblackInstagramJapan, Shiga, Rittō

    Rae Lil Black/ เรวดี/ 䙥 @raelilfood @rlblack666

    Hashtags#tokyo#japan#berlin#germany
    Mentions
    @timethai@timethai@jeenhaa@jeenhaa@dermasterhospital@dermasterhospital+3@poem_official, @sean_poem, @krirakrit
    Followers2.1M
    Engagement rate3.7%
    Average likes54.9K
    Audience quality score56/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.+2.2%
    201920202021202220232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Thailand12.0%
    United States10.0%
    France10.0%
    InterestsTopics creator’s audience engages with the most.
    Photography12.9%
    Dog Owner10.9%
    Music10.9%
  9. 9. 朝比奈彩(AsahinaAya) 🇯🇵

    @asahina_ayaInstagramJapan

    model・talent・actor Netflix 「aliceinborderland 」 「今際の国のアリス」kuina CHAUMET Japan ambassador oggi専属モデル etc... 【株式会社 生島企画室】所属 Aプロテインプロデュースしております。

    Hashtags#ガーミン#わたしをとことん知るガーミン#スマートウォッチ#prgarminjp
    Mentions
    @chaumetofficial@chaumetofficial@curensology@curensology@clane_official@clane_official+2@therow, @garminjp
    Followers1.5M
    Engagement rate1.6%
    Average likes24.5K
    Audience quality score47/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.6%
    201720182020202120232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Japan66.7%
    Thailand7.7%
    Brazil5.1%
    InterestsTopics creator’s audience engages with the most.
    Photography22.0%
    Dog Owner18.0%
    Food10.0%
  10. 10. みちょぱ(池田美優)

    @michopa1030InstagramJapan

    Miyu Ikeda❤︎MICHOPA model / age26 / 🇯🇵 💍 @uiazis_official 🥛 @silicaprotein_official 🌺 @puananala_japan 👁️ @dopewink.official

    Hashtags#mystyleemoda#emoda
    Followers1.5M
    Engagement rate2.4%
    Average likes29.5K
    Audience quality score54/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.9%
    201720182020202120232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Japan89.3%
    Taiwan3.6%
    China3.6%
    InterestsTopics creator’s audience engages with the most.
    Fashion18.2%
    Volleyball6.8%
    Mommy6.8%

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How We Rank the Top Model Influencers on Instagram in Japan

Every creator on this list is ranked by follower count, from the most followed down. The same criteria apply to every niche, network, and location, so a spot on the list always reflects a creator’s current reach.

Audience quality checked

Every creator is screened for genuine vs. suspicious followers

Transparent methodology

Positions are earned on data, never sponsored

Global coverage

Multiple networks, locations and niches covered

Everything you need to know

Common questions about finding creators, running campaigns, and tracking results.

Who are the top model influencers on Instagram in Japan in 2026?

As of November 2026, the most followed of the top model influencers on Instagram in Japan is Nadine Lustre with 12.9M followers, followed by Naomi Watanabe and 佐々木希. This ranking lists 1,825 creators ordered by follower count, and each card shows the creator's engagement rate, average likes and audience quality.

How do I find model influencers on Instagram in Japan for my brand?

Start with this ranking of 1,825 creators and compare their engagement rate and audience quality, not just their follower count. Then create a free Heepsy account to filter creators by location, niche, follower range, engagement and audience demographics, and save the best matches to a list.

How are the top model influencers on Instagram in Japan ranked?

Creators are ranked by follower count, from the most followed down, among the public profiles that match this ranking's filters. Heepsy refreshes the ranking every month with the latest public data, and this version was updated in November 2026. Each card shows an audience quality score, so you can spot accounts with suspicious followers.

What is a good engagement rate for model influencers on Instagram in Japan?

The creators in this ranking have an average engagement rate of 1.3%. Engagement usually drops as follower count grows, so smaller creators often show higher rates than the accounts at the top of the list. Heepsy calculates engagement rate as the average likes and comments on recent posts divided by follower count, excluding suspicious activity.

How much do model influencers on Instagram in Japan charge per post?

Rates depend mainly on follower count, engagement rate, content format and usage rights, so prices vary widely even within the same ranking. Heepsy shows a price estimate on each creator's full profile: click "Unlock full profile" and sign up for free to see pricing, audience demographics, authenticity and growth.

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