Top Pop Culture Influencers on Instagram in Singapore (2026)

Discover the top Pop Culture influencers on Instagram in Singapore for 2026 and meet the Singaporean celebrity Instagrammers audiences trust most. Compare engagement, audience quality, and growth to find the right partners.

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Who Are the Top Pop Culture Influencers on Instagram in Singapore?

Explore the top Pop Culture influencers on Instagram in Singapore for November 2026. This ranking is updated monthly to keep the list current. Use it as a starting point to discover Singaporean Instagrammers in the Pop Culture niche. To explore detailed creator analytics and find more accounts, .

  1. 1. TATTOO CULTURE & lifestyle

    @inkspired.magInstagramSingapore, Central

    MODELS - ARTISTS - International . Business / promotion - dm or

    Hashtags#tattooing#inked#inkedgirls#inkedandproud
    Followers1.5M
    Engagement rate0.4%
    Average likes3.9K
    Audience quality score44/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201820192021202220242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Brazil17.0%
    United States14.0%
    Mexico6.0%
    InterestsTopics creator’s audience engages with the most.
    Tattoo24.3%
    Dog Owner21.6%
    Fitness18.9%
  2. 2. Jeryl 🇸🇬 | Content Creator

    @smilewithjerylInstagramSingapore, Central

    Travel • Hotels • Lifestyle Luxe Asia Hotel & Travel Influencer '25 Brand partnerships ↓ 📧:

    Hashtags#shotoniphone#discoverhongkong#videotips#videohacks
    Mentions
    @discoverhongkong@discoverhongkong@apollomotorhomeholidays@apollomotorhomeholidays
    Followers1.5M
    Engagement rate0.2%
    Average likes1.4K
    Audience quality score78/100High
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.4%
    201720192021202220242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Singapore22.7%
    United States9.9%
    United Kingdom6.1%
    InterestsTopics creator’s audience engages with the most.
    Photography49.6%
    Travel26.3%
    Blogger9.9%
  3. 3. WonderBoy EmilianoCyrus|EC一平

    @emilianocyrus_wonderboyInstagramSingapore

    Singer-Songwriter/Actor 🏆4MusicAwards🥇49Champs 💽17🎬3 FACE:Beyerdynamic,Xbionic,UNO,JordanJersey,Razer,MLB,DW,Annaya,Gap,And1 @iukelleyschool

    Hashtags#classic2024#uno#xbionic#sanforace
    Mentions
    @xbionic@xbionic@danielwellington@danielwellington@blackbybluebrave_official@blackbybluebrave_official+2@bryanfoong, @beyerdynamic
    Followers1.1M
    Engagement rate1.1%
    Average likes15.9K
    Audience quality score65/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.6%
    201920202022202320252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Indonesia9.4%
    United States9.4%
    Argentina9.4%
    InterestsTopics creator’s audience engages with the most.
    Fashion21.4%
    Acting20.0%
    Model14.3%
  4. 4. Allison Williams

    @awInstagramSingapore, North

    No bio

    Hashtags#girls#pradamode
    Mentions
    @maxmara@maxmara@thomascarterphillips@thomascarterphillips@andrewdylanhair@andrewdylanhair+3@samanthalmua, @pattieyankee, @prada
    Followers939K
    Engagement rate2.2%
    Average likes16.8K
    Audience quality score76/100High
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.3%
    201720192021202220242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States44.4%
    Canada8.3%
    United Kingdom6.9%
    InterestsTopics creator’s audience engages with the most.
    Fashion16.5%
    Dog Owner14.1%
    Entrepreneur10.0%
  5. 5. Lee Hsien Loong

    @leehsienloongInstagramSingapore

    Senior Minister in the Prime Minister’s Office and Member of Parliament for Ang Mo Kio GRC. I sign off my own posts with my initials LHL.

    Hashtags#jalanjalan
    Mentions
    @nh@nh
    Followers759K
    Engagement rate0.4%
    Average likes2.8K
    Audience quality score47/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.3%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Singapore66.7%
    China7.4%
    United States7.4%
    InterestsTopics creator’s audience engages with the most.
    Travel14.9%
    Food13.5%
    Dog Owner9.5%
  6. 6. Rebecca Chen

    @rebeccachenxoxoInstagramSingapore

    @FashionNova | Ambassador Singaporean 🇸🇬 based in Phuket 🇹🇭

    Hashtags#explore#bangkok#chinatown#thailand
    Followers742K
    Engagement rate0.8%
    Average likes5.7K
    Audience quality score50/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.2%
    201720182020202120232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States23.0%
    Malaysia10.0%
    Indonesia8.0%
    InterestsTopics creator’s audience engages with the most.
    Photography17.5%
    Dog Owner17.5%
    Music8.3%
  7. 7. Singapore Changi Airport (SIN)

    @changiairportInstagramSingapore, East

    Welcome to the world’s most awarded airport! Tag #ChangiAirport to your airport photos ✈️

    Hashtags#new#breakingnews#sg60
    Mentions
    @stefsunyanzi@stefsunyanzi
    Followers492K
    Engagement rate0.2%
    Average likes883
    Audience quality score59/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.+1.1%
    201820192021202220242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Indonesia25.0%
    Singapore21.0%
    India8.0%
    InterestsTopics creator’s audience engages with the most.
    Travel21.5%
    Photography19.5%
    Food16.8%
  8. 8. DEBBIE.S

    @debbwieInstagramSingapore, Central

    Finding the perfect balance ✨ Mum, Wife & life Mama to @starleytan_ 👩🏻‍🍼 Wifey to @thejianhaotan 🫶🏻 @thestarry.co 💎 @thewoofbarkery 🐾

    Hashtags#skecherssg#skechersfoamies
    Mentions
    @skecherssg@skecherssg
    Followers483K
    Engagement rate1.4%
    Average likes6.7K
    Audience quality score52/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+1.3%
    201820192020202220232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Singapore30.3%
    Malaysia18.2%
    Hong Kong9.1%
    InterestsTopics creator’s audience engages with the most.
    Fashion16.3%
    Dog Owner9.3%
    Mommy9.3%
  9. 9. Rebecca Lim 林慧玲

    @limrebeccaInstagramSingapore, Central

    THE BRIDGE on Netflix 🎬 🤍 @figsdental @thelimskitchen Managed by @mediacorp

    Hashtags#pradagalleria#dior#loropiana
    Mentions
    @diorbeauty@diorbeauty@dior@dior@loropiana@loropiana
    Followers470K
    Engagement rate0.7%
    Average likes3.1K
    Audience quality score49/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.3%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Singapore56.8%
    Malaysia29.7%
    Cambodia8.1%
    InterestsTopics creator’s audience engages with the most.
    Acting14.4%
    Food12.6%
    Travel10.8%
  10. 10. Lennard Yeong

    @lennardyInstagramSingapore, Central

    Ex-engineer, now on a journey exploring food Contact me at:

    Hashtags#armanibeauty#giftwitharmanibeauty#ar#thaifood
    Followers459K
    Engagement rate0.8%
    Average likes2.2K
    Audience quality score82/100High
    Followers evolutionA graph showing the change in a creator’s follower count over time.+3.9%
    201720182020202120232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Singapore21.0%
    United States14.0%
    Indonesia8.0%
    InterestsTopics creator’s audience engages with the most.
    Food54.3%
    Travel14.9%
    Blogger11.7%

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How We Rank the Top Pop Culture Influencers on Instagram in Singapore

Every creator on this list is ranked by follower count, from the most followed down. The same criteria apply to every niche, network, and location, so a spot on the list always reflects a creator’s current reach.

Audience quality checked

Every creator is screened for genuine vs. suspicious followers

Transparent methodology

Positions are earned on data, never sponsored

Global coverage

Multiple networks, locations and niches covered

Everything you need to know

Common questions about finding creators, running campaigns, and tracking results.

Who are the top pop culture influencers on Instagram in Singapore in 2026?

As of November 2026, the most followed of the top pop culture influencers on Instagram in Singapore is TATTOO CULTURE & lifestyle with 1.5M followers, followed by Jeryl and WonderBoy EmilianoCyrus. This ranking lists 422 creators ordered by follower count, and each card shows the creator's engagement rate, average likes and audience quality.

How do I find pop culture influencers on Instagram in Singapore for my brand?

Start with this ranking of 422 creators and compare their engagement rate and audience quality, not just their follower count. Then create a free Heepsy account to filter creators by location, niche, follower range, engagement and audience demographics, and save the best matches to a list.

How are the top pop culture influencers on Instagram in Singapore ranked?

Creators are ranked by follower count, from the most followed down, among the public profiles that match this ranking's filters. Heepsy refreshes the ranking every month with the latest public data, and this version was updated in November 2026. Each card shows an audience quality score, so you can spot accounts with suspicious followers.

What is a good engagement rate for pop culture influencers on Instagram in Singapore?

The creators in this ranking have an average engagement rate of 0.8%. Engagement usually drops as follower count grows, so smaller creators often show higher rates than the accounts at the top of the list. Heepsy calculates engagement rate as the average likes and comments on recent posts divided by follower count, excluding suspicious activity.

How much do pop culture influencers on Instagram in Singapore charge per post?

Rates depend mainly on follower count, engagement rate, content format and usage rights, so prices vary widely even within the same ranking. Heepsy shows a price estimate on each creator's full profile: click "Unlock full profile" and sign up for free to see pricing, audience demographics, authenticity and growth.

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