Top Instagram Influencers in Varanasi (2026)

Meet the top Instagram influencers in Varanasi for 2026, the Varanasi Instagrammers building loyal audiences. Compare engagement, audience quality, and growth to find the right local partners.

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Who Are the Top Instagram Influencers in Varanasi?

Explore the top Instagram influencers in Varanasi for November 2026. This ranking is updated monthly to keep the list current. Use it as a starting point to discover Varanasi Instagrammers for local campaigns. To explore detailed creator analytics and find more accounts, .

  1. 1. Vivek Keshari

    @vivekkeshari1InstagramIndia, Uttar Pradesh, Varanasi

    Fashion | Lifestyle | Travel 📍 Mumbai - Varanasi 📩 -

    Hashtags#omegatrophy#leeladiscovery#ghadisocery#theleelapalacejaipur
    Mentions
    @omega@omega@theleela@theleela
    Followers2.5M
    Engagement rate0.4%
    Average likes9.1K
    Audience quality score35/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+3.9%
    202020212022202420252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    India30.4%
    United States20.7%
    Pakistan20.7%
    InterestsTopics creator’s audience engages with the most.
    Music16.1%
    Photography12.5%
    Fashion10.7%
  2. 2. Astha Tripathi

    @pacifist_.0InstagramIndia, Uttar Pradesh, Varanasi

    Varanasi/sonbhadra 📍 Dm for paid promotions 💌 Bhojpuriya - @astha_tripathi_1

    Hashtags#reelsinstagram#reelsvideo#reelitfeelit#hindi
    Followers2M
    Engagement rate0.2%
    Average likes4.3K
    Audience quality score43/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.

    Not enough data yet

    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    India31.3%
    Pakistan21.2%
    United States18.2%
    InterestsTopics creator’s audience engages with the most.
    Dog Owner13.8%
    Fashion13.8%
    Photography10.3%
  3. 3. ABHINAV YADAV

    @_createyourtaste_InstagramIndia, Uttar Pradesh, Varanasi

    Building @createyourtaste.store 📍 Varanasi, India 🕴️Even MEN create aesthetic frames 🌱 DIY Artist, Plant Dad, Home Decor, Sustainability

    Mentions
    @asianpaints@asianpaints
    Followers1.5M
    Engagement rate5.0%
    Average likes114K
    Audience quality score48/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+4.4%
    2021202220232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    India29.1%
    United States22.3%
    Pakistan19.4%
    InterestsTopics creator’s audience engages with the most.
    Fashion16.9%
    Photography15.6%
    Travel11.7%
  4. 4. Swati Mishra

    @swatimishra476InstagramIndia, Uttar Pradesh, Varanasi

    For shows and queries : 7061989834 Managed by: @gm_talents_ Music production: @mmstudiomohit

    Hashtags#bharatsamacha
    Followers1.5M
    Engagement rate3.9%
    Average likes38.4K
    Audience quality score44/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+3.4%
    201920202021202320242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    India63.0%
    United States18.5%
    Netherlands3.7%
    InterestsTopics creator’s audience engages with the most.
    Music23.8%
    Mommy12.7%
    Travel11.1%
  5. 5. Anirudha Singh

    @cop_anirudhaInstagramIndia, Uttar Pradesh, Varanasi

    @cop_anirudha (YouTube/X/threads/public app/tumblr/pinterest/FB) #drchakravarty #gunsofbanaras #missionKashi #theredland #bhujtheprideofindia

    Hashtags#uppolice#anirudhasingh
    Followers1.2M
    Engagement rate0.03%
    Average likes4.2K
    Audience quality score34/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.4%
    201920202022202320252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    India54.2%
    Turkey12.5%
    Indonesia8.3%
    InterestsTopics creator’s audience engages with the most.
    Photography13.3%
    Fitness8.9%
    Acting8.9%
  6. 6. Sudhanshu Sharma

    @sidsharma_tisInstagramIndia, Uttar Pradesh, Varanasi

    Don’t Just Exist, Live ✨ Engineer (Civil) Fashion | Lifestyle | Travel 📍 Delhi and Varanasi 🛕 📩

    Hashtags#sidkiaakriti#couplegoals#couple#wedding
    Followers819K
    Engagement rate0.2%
    Average likes1.3K
    Audience quality score38/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.4%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    India68.0%
    Iran8.0%
    Malaysia4.0%
    InterestsTopics creator’s audience engages with the most.
    Blogger44.5%
    Food43.1%
    Lifestyle35.0%
  7. 7. Anjali Pandey

    @anjalipandey116InstagramIndia, Uttar Pradesh, Varanasi

    📍 Varanasi- Delhi . JAY SHREE RAM 🙏❤️ For shoot & Prmotion - 9144092937

    Hashtags#araddhya_tune#meharibiyakamaalke#araddhyamusiczone#virelvideo
    Mentions
    @ritesh_pandey_official@ritesh_pandey_official@khesari_yadav@khesari_yadav
    Followers717K
    Engagement rate0.6%
    Average likes4.5K
    Audience quality score44/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+8.7%
    201920202021202320242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    India67.7%
    Poland15.0%
    Pakistan4.7%
    InterestsTopics creator’s audience engages with the most.
    Music14.6%
    Photography14.6%
    Fashion11.0%
  8. 8. Ankita Bhawsar🎀

    @tuiya_26InstagramIndia, Uttar Pradesh, Varanasi

    अजीब सा शोर है इन सन्नाटो में 🖤 17million subscribers on YouTube ❤️ promotion/collaboration 📩 📍Indore/ Varanasi

    Hashtags#reelkarofeelkaro#reelitfeelit#shreyank#ᴛʀᴇɴᴅɪɴɢʀᴇᴇʟs
    Followers557K
    Engagement rate0.6%
    Average likes1.6K
    Audience quality score50/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+3.1%
    2023202420252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    India66.7%
    United States10.1%
    Greece7.1%
    InterestsTopics creator’s audience engages with the most.
    Photography16.4%
    Fashion12.3%
    Music12.3%
  9. 9. Palak Queen

    @actres_palak_queenInstagramIndia, Uttar Pradesh, Varanasi

    Bhojpuri queen 👑 wish me 9 August Managed By_ @royal_golu18 Dm For Paid Promotion ❤️😘 Live In Varanasi ‼️

    Hashtags#bhojpuriqueen#dangermusic#jijachhagayinireelpa#shilpiraj
    Mentions
    @vinaypandeysanu@vinaypandeysanu@shilpi_raj_personal@shilpi_raj_personal@aashishverma_official@aashishverma_official+1@directoraashishsatyarthi
    Followers549K
    Engagement rate0.1%
    Average likes373
    Audience quality score60/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.+4.1%
    202320242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States28.1%
    India24.6%
    Pakistan15.8%
    InterestsTopics creator’s audience engages with the most.
    Dancer18.0%
    Music12.8%
    Makeup Artist11.5%
  10. 10. Aftab Shivdasani

    @aftabshivdasaniInstagramIndia, Uttar Pradesh, Varanasi

    ‘On the journey to myself, I’ve been so many people.’ ✨

    Hashtags#championstrophy2025#indvsnz#finals#indvsaus
    Mentions
    @rameshtaurani@rameshtaurani@tips@tips@lisaraniray@lisaraniray
    Followers536K
    Engagement rate3.4%
    Average likes35.7K
    Audience quality score69/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.2%
    201820192021202220242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    India54.8%
    Australia7.1%
    United States4.8%
    InterestsTopics creator’s audience engages with the most.
    Music18.5%
    Fashion18.5%
    Fitness8.7%

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How We Rank the Top Instagram Influencers in Varanasi

Every creator on this list is ranked by follower count, from the most followed down. The same criteria apply to every niche, network, and location, so a spot on the list always reflects a creator’s current reach.

Audience quality checked

Every creator is screened for genuine vs. suspicious followers

Transparent methodology

Positions are earned on data, never sponsored

Global coverage

Multiple networks, locations and niches covered

Everything you need to know

Common questions about finding creators, running campaigns, and tracking results.

Who are the top Instagram influencers in Varanasi in 2026?

As of November 2026, the most followed of the top Instagram influencers in Varanasi is Vivek Keshari with 2.5M followers, followed by Astha Tripathi and ABHINAV YADAV. This ranking lists 336 creators ordered by follower count, and each card shows the creator's engagement rate, average likes and audience quality.

How do I find Instagram influencers in Varanasi for my brand?

Start with this ranking of 336 creators and compare their engagement rate and audience quality, not just their follower count. Then create a free Heepsy account to filter creators by location, niche, follower range, engagement and audience demographics, and save the best matches to a list.

How are the top Instagram influencers in Varanasi ranked?

Creators are ranked by follower count, from the most followed down, among the public profiles that match this ranking's filters. Heepsy refreshes the ranking every month with the latest public data, and this version was updated in November 2026. Each card shows an audience quality score, so you can spot accounts with suspicious followers.

What is a good engagement rate for Instagram influencers in Varanasi?

The creators in this ranking have an average engagement rate of 1.5%. Engagement usually drops as follower count grows, so smaller creators often show higher rates than the accounts at the top of the list. Heepsy calculates engagement rate as the average likes and comments on recent posts divided by follower count, excluding suspicious activity.

How much do Instagram influencers in Varanasi charge per post?

Rates depend mainly on follower count, engagement rate, content format and usage rights, so prices vary widely even within the same ranking. Heepsy shows a price estimate on each creator's full profile: click "Unlock full profile" and sign up for free to see pricing, audience demographics, authenticity and growth.

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