Top Family Influencers on YouTube in United States (2026)

Discover the top Family influencers on YouTube in United States for 2026 and meet the American parenting YouTubers audiences trust most. Compare engagement, audience quality, and growth to find the right partners.

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Who Are the Top Family Influencers on YouTube in United States?

Explore the top Family influencers on YouTube in United States for November 2026. This ranking is updated monthly to keep the list current. Use it as a starting point to discover American YouTubers in the Family niche. To explore detailed creator analytics and find more accounts, .

  1. 1. Like Nastya

    @LikeNastyaofficialYouTubeUnited States

    Welcome to Nastya's universe - where Nastya and her parents play, learn, sing, explore and share their life experiences. Millions of kids and families from all over the world join Nastya every day to explore the world and learn about songs, numbers, nature, colors, shapes, animals, and the importance of eating healthy food, washing hands, being a good friend, and much more. Follow Like Nastya on Instagram - https://www.instagram.com/likenastya/ Follow Like Nastya on TikTok - https://www.tiktok.com/@likenastya Copyright © 2019 Like Nastya, LLC. All rights reserved. This visual production contains original artistic content and ideas and is protected by U.S. and international laws. Reproduction and distribution of this visual presentation without written expressed permission of the copyright holder/ author is prohibited. For permission requests, write to copyright holder/ author, addressed to

    Followers131M
    Engagement rate<0.01%
    Average likes3.8K
    Audience quality score50/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.1%
    201920202022202320252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States37.1%
    Canada16.5%
    Mexico15.5%
    InterestsTopics creator’s audience engages with the most.
    Mommy18.7%
    Dog Owner16.0%
    Fashion14.7%
  2. 2. Alan's Universe

    @AlanChikinChowYouTubeUnited States

    Welcome to Alan’s Universe! 🌎 My mission is to inspire my audience to be the best version of yourself. In this Universe, you choose your destiny. Choose to be the best version of yourself. 🩵

    Mentions
    @AUTeamChannel@AUTeamChannel
    Followers101M
    Engagement rate0.2%
    Average likes53.5K
    Audience quality score18/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+7.3%
    202020212022202320242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States31.3%
    Mexico18.8%
    India16.1%
    InterestsTopics creator’s audience engages with the most.
    Music18.1%
    Fitness12.5%
    Fashion12.5%
  3. 3. LooLoo Kids - Nursery Rhymes and Children's Songs

    @LooLooKidsYouTubeUnited States

    LooLoo Kids💖 is an educational YouTube channel designed for children and parents alike. With a vast collection of nursery rhymes, baby songs, and kid songs, our content is tailored to entertain and inspire kids of all ages while promoting critical thinking, creative exploration, and a sense of imagination. Lovable characters like Johny and his friends, Emmy, Monica, Laura, Siu, and Li take kids on exciting adventures. At LooLoo Kids, we take education seriously, which is why we ensure that Johny and his friends are always having fun while learning from every adventure and activity. Our channel includes educational kids' songs, kindergarten songs, and learning songs that are perfect for toddlers and preschoolers. From action songs for kids to dance songs and sing-along songs, our animations for kids are among the best. Join us for the best kids' songs, dance songs for kids, and educational children’s songs.

    Hashtags#nurseryrhymes#johnyjohnyyespapa#learncolors#kidssongs
    Followers62.3M
    Engagement rate<0.01%
    Average likes1.4K
    Audience quality score56/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.3%
    202020212022202420252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States31.6%
    Mexico20.4%
    India16.3%
    InterestsTopics creator’s audience engages with the most.
    Dog Owner16.5%
    Mommy15.2%
    Fashion13.9%
  4. 4. Billie Eilish

    @BillieEilishYouTubeUnited States

    No bio

    Followers58.7M
    Engagement rate0.08%
    Average likes48.5K
    Audience quality score52/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.3%
    201920202022202320252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States34.2%
    Spain15.2%
    Canada15.2%
    InterestsTopics creator’s audience engages with the most.
    Music25.7%
    Dog Owner10.8%
    Photography9.5%
  5. 5. Masha and The Bear

    @MashaBearENYouTubeUnited States

    Click here to watch all the episodes! ⤵️ Masha and the Bear animated series, produced by Animaccord, with kindness and comedy in its heart, follows the adventures of a mischievous little girl Masha and her caring friend, The Bear. Their friendship is a metaphor of how a child explores the world around, and her adult friend supports and cares about her in that journey. The cartoon became a hit for families around the globe, due to its smart ability to entertain and educate both children and adults on such timeless life values as real friendship, care, support, and freedom of creativity.

    Hashtags#mashaandthebear#cartoonforkids#cartoons#mashaandthebear2026
    Followers55.6M
    Engagement rate<0.01%
    Average likes1.6K
    Audience quality score48/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.2%
    201920202022202320252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States35.6%
    India17.8%
    Canada16.8%
    InterestsTopics creator’s audience engages with the most.
    Comicbooks14.5%
    Music14.5%
    Dog Owner13.2%
  6. 6. skibidi

    @skibidiYouTubeUnited States

    the official home of skibidi - Original series created by DaFuq!?Boom! Assets used across the channel may include, but are not limited to work by Boom!, as well as resources from Steam Workshop, SFMLab, and other downloadable asset repositories.

    Mentions
    @StriderZ47@StriderZ47@DeerFromOhio@DeerFromOhio@steak@steak+2@HoovyTube, @ZacDoor
    Followers47.3M
    Engagement rate0.8%
    Average likes420K
    Audience quality score42/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.2%
    202020212022202420252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States36.4%
    India19.2%
    Canada16.2%
    InterestsTopics creator’s audience engages with the most.
    Music24.5%
    Mommy10.6%
    Dog Owner10.6%
  7. 7. LeoNata Family

    @LeoNataFamilyYouTubeUnited States

    Hello friends! this is our official youtube channel. You love our tik tok videos, join us on youtube! Our channel will have a lot of different funny, comedy videos, challenges and social videos. WE LOVE YOU!

    Hashtags#toysandcolorstoys#toysandcolors#bonkerstoys
    Followers43.5M
    Engagement rate<0.01%
    Average likes269
    Audience quality score49/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.0.0%
    20222023202420252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States34.6%
    India16.4%
    Canada16.4%
    InterestsTopics creator’s audience engages with the most.
    Photography13.3%
    Fashion13.3%
    Blogger11.7%
  8. 8. NichLmao

    @NichLmaoYouTubeUnited States

    I just like making videos with my friends, if you're reading this you're part of the family. ❤️

    Hashtags#nichlmao
    Mentions
    @NotNichLmao@NotNichLmao
    Followers42.1M
    Engagement rate<0.01%
    Average likes4.3K
    Audience quality score38/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.2%
    202020212022202320242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States35.1%
    Canada20.6%
    India14.4%
    InterestsTopics creator’s audience engages with the most.
    Dog Owner14.9%
    Fashion14.9%
    Mommy10.8%
  9. 9. Ryan's World

    @RyansWorldYouTubeUnited States

    Welcome To Ryan's World!!! Ryan loves doing lots of fun things like pretend play, science experiments, music videos, skits, challenges, DIY arts and crafts and more!!! Most of the toys we used to review are being donated to local charity Ryan's Toys & Clothing at Walmart and Target! Ryan's World Ryan's Family Review: https://www.youtube.com/channel/UCsaOzYsyshyrYL4SHCTI8xw Combo Panda: https://www.youtube.com/channel/UCb69PhsHzsorirJDlxaIXlg Gus The Gummy Gator: https://www.youtube.com/channel/UCZkSuKAy5kMnZXoxo1PrmJQ VTubers: https://www.youtube.com/channel/UCwOGO9gT1y0IvzPqKal4loQ The Studio Space: https://www.youtube.com/channel/UCRgCbwOa1f76Ec_eRBhhezA For Media Inquiries: For Business Inquiries:

    Mentions
    @houstonmuseum@houstonmuseum
    Followers40.3M
    Engagement rate<0.01%
    Average likes462
    Audience quality score51/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.1%
    201920202022202320252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States36.5%
    Canada16.7%
    Mexico15.6%
    InterestsTopics creator’s audience engages with the most.
    Fashion18.1%
    Photography11.1%
    Fitness11.1%
  10. 10. Cool Items Official

    @CoolItemsOfficial916YouTubeUnited States

    ⚠️ Age Restriction Statement All content on this channel is intended for adult viewers only. Users under the age of 18 are prohibited from accessing the channel. Welcome to the 【Cool Items Official】 Channel! 🏠✨ Welcome to our cozy little channel! Here, two themes collide joyfully: 🌟 Hidden Gems Sharing personally tested and proven useful gadgets and products, real reviews, and foolproof tips! We highly value interaction with our audience; every comment and like from you is our motivation to keep creating. 🌟 Welcome to follow my Facebook🥰: https://www.facebook.com/JiuJiuHaoWu/ 【Safety Notice】 All actions in this video were performed by professionals under safety protocols, with special effects and prop assistance. Parents/guardians must supervise children to understand: This is staged for entertainment - Strictly DO NOT attempt! All videos are authorized by creators from Mainland China and strictly comply with platform regulations. 🛡️

    Hashtags#5minute#boongitems#appliances#utensilssmarthome
    Followers38.7M
    Engagement rate<0.01%
    Average likes50
    Audience quality score49/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+1.4%
    20252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States32.3%
    Canada17.2%
    India16.2%
    InterestsTopics creator’s audience engages with the most.
    Fashion17.2%
    Dog Owner15.6%
    Music14.1%

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How We Rank the Top Family Influencers on YouTube in United States

Every creator on this list is ranked by follower count, from the most followed down. The same criteria apply to every niche, network, and location, so a spot on the list always reflects a creator’s current reach.

Audience quality checked

Every creator is screened for genuine vs. suspicious followers

Transparent methodology

Positions are earned on data, never sponsored

Global coverage

Multiple networks, locations and niches covered

Everything you need to know

Common questions about finding creators, running campaigns, and tracking results.

Who are the top family influencers on YouTube in United States in 2026?

As of November 2026, the most followed of the top family influencers on YouTube in United States is Like Nastya with 131M followers, followed by Alan's Universe and LooLoo Kids. This ranking lists 30,663 creators ordered by follower count, and each card shows the creator's engagement rate, average likes and audience quality.

How do I find family influencers on YouTube in United States for my brand?

Start with this ranking of 30,663 creators and compare their engagement rate and audience quality, not just their follower count. Then create a free Heepsy account to filter creators by location, niche, follower range, engagement and audience demographics, and save the best matches to a list.

How are the top family influencers on YouTube in United States ranked?

Creators are ranked by follower count, from the most followed down, among the public profiles that match this ranking's filters. Heepsy refreshes the ranking every month with the latest public data, and this version was updated in November 2026. Each card shows an audience quality score, so you can spot accounts with suspicious followers.

What is a good engagement rate for family influencers on YouTube in United States?

The creators in this ranking have an average engagement rate of 0.1%. Engagement usually drops as follower count grows, so smaller creators often show higher rates than the accounts at the top of the list. Heepsy calculates engagement rate as the average likes and comments on recent posts divided by follower count, excluding suspicious activity.

How much do family influencers on YouTube in United States charge per post?

Rates depend mainly on follower count, engagement rate, content format and usage rights, so prices vary widely even within the same ranking. Heepsy shows a price estimate on each creator's full profile: click "Unlock full profile" and sign up for free to see pricing, audience demographics, authenticity and growth.

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