Top Influencers (2026)

Discover the top influencers of 2026 across Instagram, TikTok, and YouTube. Compare engagement, audience quality, and growth to find creators who fit your brand.

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Who Are the Top Influencers?

Explore the top influencers for November 2026. This ranking is updated monthly to keep the list current. Use it as a starting point to discover creators across Instagram, TikTok, and YouTube. To explore detailed creator analytics and find more accounts, .

  1. 1. Instagram

    @instagramInstagramAustria, Wien, Innere Stadt

    Discover what's new on Instagram 🔎✨

    Mentions
    @jemimahrodrigues@jemimahrodrigues@kobbie@kobbie@t_ipy@t_ipy
    Followers686M
    Engagement rate0.05%
    Average likes286K
    Audience quality score58/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.0.0%
    201720192021202220242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Italy13.2%
    United States9.4%
    Iran5.7%
    InterestsTopics creator’s audience engages with the most.
    Photography14.9%
    Fashion14.9%
    Travel11.7%
  2. 2. Cristiano Ronaldo

    @cristianoInstagramSouth Korea, Gyeonggi-do, Anyang

    No bio

    Followers680M
    Engagement rate0.9%
    Average likes7.7M
    Audience quality score69/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.1%
    201720192021202220242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Brazil11.1%
    Italy11.1%
    United States8.9%
    InterestsTopics creator’s audience engages with the most.
    Music15.8%
    Travel11.8%
    Fitness10.5%
  3. 3. Leo Messi

    @leomessiInstagramFrance, Paris

    Bienvenidos a la cuenta oficial de Instagram de Leo Messi / Welcome to the official Leo Messi Instagram account

    Hashtags#ad#lowespartner#morewithlowes#masbymessi1v1
    Mentions
    @leaguescup@leaguescup@masbymessi@masbymessi
    Followers506M
    Engagement rate0.4%
    Average likes2.1M
    Audience quality score56/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Spain16.3%
    Indonesia8.2%
    Argentina8.2%
    InterestsTopics creator’s audience engages with the most.
    Photography7.9%
    Fitness7.9%
    Food7.9%
  4. 4. Selena Gomez

    @selenagomezInstagramUnited States, California

    by Grace through Faith ✝️ “In The Dark” & “I Said I Love You First...And You Said It Back” Out Founder @rarebeauty Founder/CIO @officialwondermind

    Mentions
    @itsbennyblanco@itsbennyblanco@iambeckyg@iambeckyg@sephora@sephora+2@rarebeauty, @ultabeauty
    Followers404M
    Engagement rate0.6%
    Average likes1.8M
    Audience quality score85/100High
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.2%
    201720192021202220242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Brazil13.2%
    Indonesia11.3%
    United States9.4%
    InterestsTopics creator’s audience engages with the most.
    Photography15.3%
    Fashion11.8%
    Fitness9.4%
  5. 5. Kylie

    @kyliejennerInstagramUnited States, New Jersey, Essex

    @kyliecosmetics @khy

    Mentions
    @khy@khy@krisjenner@krisjenner@whowhatwear@whowhatwear+4@aidanzamiri, @hairbyiggy, @makeupbyariel, @nailsbyzola
    Followers381M
    Engagement rate0.4%
    Average likes1.2M
    Audience quality score69/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201720192021202220242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States23.8%
    Italy7.1%
    Thailand4.8%
    InterestsTopics creator’s audience engages with the most.
    Fashion19.4%
    Entrepreneur12.9%
    Travel11.3%
  6. 6. Ariana Grande

    @arianagrandeInstagramUnited States, California, Riverside

    currently somewhere over the rainbow

    Mentions
    @paultazewell@paultazewell@nytimes@nytimes@cynthiaerivo@cynthiaerivo+1@danascruggs
    Followers373M
    Engagement rate0.7%
    Average likes3.3M
    Audience quality score65/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States20.9%
    Brazil14.0%
    Italy7.0%
    InterestsTopics creator’s audience engages with the most.
    Fitness12.1%
    Photography11.0%
    Dog Owner11.0%
  7. 7. Kim Kardashian

    @kimkardashianInstagramUnited States, California

    @SKIMS @SKKYPARTNERS

    Mentions
    @khloekardashian@khloekardashian
    Followers356M
    Engagement rate0.2%
    Average likes574K
    Audience quality score69/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States12.6%
    Italy8.1%
    Germany5.8%
    InterestsTopics creator’s audience engages with the most.
    Fashion16.6%
    Fitness11.4%
    Photography9.1%
  8. 8. Beyoncé

    @beyonceInstagramUnited States, California

    No bio

    Followers308M
    Engagement rate0.3%
    Average likes855K
    Audience quality score64/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States17.7%
    Brazil16.5%
    Nigeria7.6%
    InterestsTopics creator’s audience engages with the most.
    Fashion15.4%
    Music12.4%
    Mommy10.1%
  9. 9. Nike

    @nikeInstagramIndonesia, Jakarta Raya, Jakarta Pusat

    Just Do It.

    Hashtags#paralympics#milanocortina2026
    Mentions
    @teamusa@teamusa@oksanamasters@oksanamasters
    Followers298M
    Engagement rate0.02%
    Average likes46.5K
    Audience quality score56/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201720192021202220242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States14.6%
    Germany10.4%
    Indonesia8.3%
    InterestsTopics creator’s audience engages with the most.
    Fashion20.7%
    Blogger11.5%
    Music10.3%
  10. 10. Khloé Kardashian

    @khloekardashianInstagramUnited States, California

    XO Blue Available Now 🩵

    Followers292M
    Engagement rate0.04%
    Average likes-
    Audience quality score53/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.2%
    201720192021202220242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States8.3%
    Germany6.9%
    Australia6.9%
    InterestsTopics creator’s audience engages with the most.
    Fashion11.8%
    Mommy10.5%
    Dog Owner8.5%

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How We Rank the Top Influencers

Every creator on this list is ranked by follower count, from the most followed down. The same criteria apply to every niche, network, and location, so a spot on the list always reflects a creator’s current reach.

Audience quality checked

Every creator is screened for genuine vs. suspicious followers

Transparent methodology

Positions are earned on data, never sponsored

Global coverage

Multiple networks, locations and niches covered

Everything you need to know

Common questions about finding creators, running campaigns, and tracking results.

Who are the top influencers in 2026?

As of November 2026, the most followed of the top influencers is Instagram with 686M followers, followed by Cristiano Ronaldo and Leo Messi. This ranking lists 13,355,044 creators ordered by follower count, and each card shows the creator's engagement rate, average likes and audience quality.

How do I find influencers for my brand?

Start with this ranking of 13,355,044 creators and compare their engagement rate and audience quality, not just their follower count. Then create a free Heepsy account to filter creators by location, niche, follower range, engagement and audience demographics, and save the best matches to a list.

How are the top influencers ranked?

Creators are ranked by follower count, from the most followed down, among the public profiles that match this ranking's filters. Heepsy refreshes the ranking every month with the latest public data, and this version was updated in November 2026. Each card shows an audience quality score, so you can spot accounts with suspicious followers.

What is a good engagement rate for influencers?

The creators in this ranking have an average engagement rate of 0.4%. Engagement usually drops as follower count grows, so smaller creators often show higher rates than the accounts at the top of the list. Heepsy calculates engagement rate as the average likes and comments on recent posts divided by follower count, excluding suspicious activity.

How much do influencers charge per post?

Rates depend mainly on follower count, engagement rate, content format and usage rights, so prices vary widely even within the same ranking. Heepsy shows a price estimate on each creator's full profile: click "Unlock full profile" and sign up for free to see pricing, audience demographics, authenticity and growth.

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