Top Gaming Influencers on Instagram in UK (2026)

Discover the top Gaming influencers on Instagram in UK for 2026 and meet the British video game Instagrammers audiences trust most. Compare engagement, audience quality, and growth to find the right partners.

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Who Are the Top Gaming Influencers on Instagram in UK?

Explore the top Gaming influencers on Instagram in UK for November 2026. This ranking is updated monthly to keep the list current. Use it as a starting point to discover British Instagrammers in the Gaming niche. To explore detailed creator analytics and find more accounts, .

  1. 1. Ed Sheeran

    @teddysphotosInstagramUnited Kingdom

    i <3 @rupertgrint

    Mentions
    @rupertgrint@rupertgrint@arijitsingh@arijitsingh
    Followers49.3M
    Engagement rate0.5%
    Average likes238K
    Audience quality score78/100High
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.2%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States18.0%
    Brazil10.0%
    United Kingdom8.0%
    InterestsTopics creator’s audience engages with the most.
    Music17.6%
    Dog Owner13.6%
    Photography12.0%
  2. 2. Cara Delevingne

    @caradelevingneInstagramUnited Kingdom

    No bio

    Hashtags#caradelevingne#zeitgeist#perfectissue11
    Mentions
    @samweaving@samweaving@willyvanderperre@willyvanderperre@louisghewy@louisghewy+7@lynseyalexander, @kikomilano, @rebeccajadewilson, @itboygregk, @gabbiemakeup, @ysl, @anthonyvaccarello
    Followers38.2M
    Engagement rate0.01%
    Average likes3.2K
    Audience quality score59/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.2%
    201720192021202220242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States11.6%
    Indonesia10.1%
    India8.7%
    InterestsTopics creator’s audience engages with the most.
    Fashion18.0%
    Music11.5%
    Dog Owner10.1%
  3. 3. Liam Payne

    @liampayneInstagramUnited Kingdom, England, London, Tower Hamlets

    Teardrops. OUT NOW 💧

    Followers28.6M
    Engagement rate2.2%
    Average likes617K
    Audience quality score90/100Very high
    Followers evolutionA graph showing the change in a creator’s follower count over time.+1.0%
    201720182020202120232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    India12.3%
    United States10.5%
    Spain8.8%
    InterestsTopics creator’s audience engages with the most.
    Fashion19.4%
    Music11.2%
    Photography9.2%
  4. 4. Henry Cavill

    @henrycavillInstagramUnited Kingdom

    No bio

    Hashtags#shteaks#nomnomnom
    Followers28.2M
    Engagement rate7.3%
    Average likes1.9M
    Audience quality score88/100Very high
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.8%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Germany9.8%
    United States9.8%
    United Kingdom7.3%
    InterestsTopics creator’s audience engages with the most.
    Dog Owner16.3%
    Music11.2%
    Cat Owner8.2%
  5. 5. One Direction

    @onedirectionInstagramUnited Kingdom

    #10YearsOf1D Listen to your favourite 1D songs here...

    Hashtags#10yearsof1d
    Mentions
    @youtube@youtube
    Followers24.3M
    Engagement rate21.5%
    Average likes5.2M
    Audience quality score51/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.4%
    201720182020202120232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States11.4%
    Mexico9.1%
    Argentina4.6%
    InterestsTopics creator’s audience engages with the most.
    Music11.0%
    Photography9.9%
    Fitness7.7%
  6. 6. Júlio Cocielo

    @cocieloInstagramUnited Kingdom

    Um ninguém em algum lugar tentando ser qualquer coisa! ~ Contato Profissional - ⬇️ VÍDEO NOVO NESSE LINK ⬇️

    Hashtags#publi#paulistão#novorizontino#palmeiras
    Mentions
    @btgpactual@btgpactual@youtubebrasil@youtubebrasil@growthsupplements@growthsupplements
    Followers24.1M
    Engagement rate0.4%
    Average likes60.3K
    Audience quality score54/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.0.0%
    201720192021202220242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Brazil84.4%
    United States3.1%
    Yemen1.6%
    InterestsTopics creator’s audience engages with the most.
    Sports15.8%
    Dog Owner12.6%
    Fitness6.3%
  7. 7. Harry Kane

    @harrykaneInstagramUnited Kingdom, England

    ⚽️ @fcbayern 🏴󠁧󠁢󠁥󠁮󠁧󠁿 @England 🙌 @skechersfootball 📧 Enquiries @theharrykanecompany

    Hashtags#teamreflo
    Mentions
    @nickmurraywillis@nickmurraywillis@england@england
    Followers17.3M
    Engagement rate0.7%
    Average likes105K
    Audience quality score52/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.4%
    201720182020202120232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United Kingdom12.2%
    Italy10.2%
    India10.2%
    InterestsTopics creator’s audience engages with the most.
    Music11.7%
    Soccer11.7%
    Photography10.4%
  8. 8. Tottenham Hotspur

    @spursofficialInstagramUnited Kingdom, England, London, Haringey

    Shop the new 2024/25 Home Kit! 🤍

    Hashtags#pl2
    Mentions
    @onsoranje@onsoranje
    Followers17.1M
    Engagement rate0.07%
    Average likes32.3K
    Audience quality score36/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+1.0%
    201720182020202120232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Indonesia17.4%
    Germany8.7%
    Brazil8.7%
    InterestsTopics creator’s audience engages with the most.
    Travel9.9%
    Soccer9.9%
    Fashion8.5%
  9. 9. Jessie J

    @jessiejInstagramUnited Kingdom

    ‘DON’T TEASE ME WITH A GOOD TIME’ OUT NOW 💿🫀

    Mentions
    @bullxtprooflondon@bullxtprooflondon
    Followers13.9M
    Engagement rate0.2%
    Average likes37.2K
    Audience quality score59/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201720192021202220242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States21.0%
    Brazil12.4%
    Germany7.4%
    InterestsTopics creator’s audience engages with the most.
    Music17.8%
    Fashion9.9%
    Dog Owner9.9%
  10. 10. elliegoulding

    @elliegouldingInstagramUnited Kingdom

    DESTINY BABY Owner @serveddrinks Founder @everystate

    Mentions
    @floriasigismondi@floriasigismondi@dilarafindikoglu@dilarafindikoglu@davidmorrisjeweller@davidmorrisjeweller+7@bafta, @monaleannemakeup, @anastasiastylianou, @karenclarkson, @greg_james, @bbcradio1, @ysl
    Followers13.7M
    Engagement rate0.3%
    Average likes56.6K
    Audience quality score71/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.0.0%
    201720192021202220242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    India16.5%
    United States11.4%
    Italy8.9%
    InterestsTopics creator’s audience engages with the most.
    Music20.8%
    Photography12.8%
    Fashion9.6%

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How We Rank the Top Gaming Influencers on Instagram in UK

Every creator on this list is ranked by follower count, from the most followed down. The same criteria apply to every niche, network, and location, so a spot on the list always reflects a creator’s current reach.

Audience quality checked

Every creator is screened for genuine vs. suspicious followers

Transparent methodology

Positions are earned on data, never sponsored

Global coverage

Multiple networks, locations and niches covered

Everything you need to know

Common questions about finding creators, running campaigns, and tracking results.

Who are the top gaming influencers on Instagram in UK in 2026?

As of November 2026, the most followed of the top gaming influencers on Instagram in UK is Ed Sheeran with 49.3M followers, followed by Cara Delevingne and Liam Payne. This ranking lists 12,470 creators ordered by follower count, and each card shows the creator's engagement rate, average likes and audience quality.

How do I find gaming influencers on Instagram in UK for my brand?

Start with this ranking of 12,470 creators and compare their engagement rate and audience quality, not just their follower count. Then create a free Heepsy account to filter creators by location, niche, follower range, engagement and audience demographics, and save the best matches to a list.

How are the top gaming influencers on Instagram in UK ranked?

Creators are ranked by follower count, from the most followed down, among the public profiles that match this ranking's filters. Heepsy refreshes the ranking every month with the latest public data, and this version was updated in November 2026. Each card shows an audience quality score, so you can spot accounts with suspicious followers.

What is a good engagement rate for gaming influencers on Instagram in UK?

The creators in this ranking have an average engagement rate of 3.3%. Engagement usually drops as follower count grows, so smaller creators often show higher rates than the accounts at the top of the list. Heepsy calculates engagement rate as the average likes and comments on recent posts divided by follower count, excluding suspicious activity.

How much do gaming influencers on Instagram in UK charge per post?

Rates depend mainly on follower count, engagement rate, content format and usage rights, so prices vary widely even within the same ranking. Heepsy shows a price estimate on each creator's full profile: click "Unlock full profile" and sign up for free to see pricing, audience demographics, authenticity and growth.

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