Top Gen Z Influencers on Instagram in Russia (2026)

Discover the top Gen Z influencers on Instagram in Russia for 2026 and meet the Russian zoomer Instagrammers audiences trust most. Compare engagement, audience quality, and growth to find the right partners.

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Who Are the Top Gen Z Influencers on Instagram in Russia?

Explore the top Gen Z influencers on Instagram in Russia for November 2026. This ranking is updated monthly to keep the list current. Use it as a starting point to discover Russian Instagrammers in the Gen Z niche. To explore detailed creator analytics and find more accounts, .

  1. 1. Айдар 🕺ШАФФЛ КАЗАНЬ

    @tuzelityInstagramRussia

    Преподаю SHUFFLE в Казани TikTok 38🍋YouTube 28🍋 Реклама/выступления: @okss.17

    Followers5.7M
    Engagement rate0.4%
    Average likes18.6K
    Audience quality score39/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+1.5%
    202120222023202420252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Russia43.2%
    Ukraine24.1%
    Kazakhstan11.7%
    InterestsTopics creator’s audience engages with the most.
    Dancer21.5%
    Fashion12.7%
    Dog Owner10.1%
  2. 2. N A S T Y A R I Z I K

    @nastia_rizikInstagramRussia, City of St. Petersburg, Sankt-Peterburg gorsovet

    В моих reels - твоя жизнь📸🍑✨ Резерв - @rizik_nastia1 Сотрудничество👇🏻

    Followers2M
    Engagement rate0.2%
    Average likes3.9K
    Audience quality score18/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.3%
    201820192021202220242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Belarus66.7%
    Ukraine33.3%
    InterestsTopics creator’s audience engages with the most.
    Dog Owner37.5%
    Blogger37.5%
    Youtuber12.5%
  3. 3. L I Z A L E X A ♡

    @lizalexamtzInstagramRussia

    LifeStyle💃🏻Bienestar🧠Tips🎀 Lic. C.C 👩🏻‍🎓 Sueño💭comparto 🪐Atraigo💜Spiritual LOVE🪄 Fundadora: @fundacion_felizcomoliz

    Mentions
    @fashionweekmx@fashionweekmx
    Followers1.9M
    Engagement rate1.6%
    Average likes27.8K
    Audience quality score65/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.6%
    201720182020202120232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Mexico62.0%
    United States9.0%
    Colombia4.0%
    InterestsTopics creator’s audience engages with the most.
    Photography14.2%
    Dog Owner11.5%
    Fitness10.6%
  4. 4. I L I K A C R U Z

    @ilikacruzInstagramRussia, Nizhegorod, Borskiy rayon

    Born to reach the MOON 📍Cdmx, México. • Cuenta secundaria @ilikacruz2

    Hashtags#fyp#parati#challenge#food
    Mentions
    @chubbies_burger@chubbies_burger
    Followers1.6M
    Engagement rate0.03%
    Average likes315
    Audience quality score31/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.4%
    201820202021202320242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Mexico39.6%
    Venezuela9.4%
    Ecuador9.4%
    InterestsTopics creator’s audience engages with the most.
    Dog Owner21.2%
    Dancer15.2%
    Youtuber12.1%
  5. 5. Sergey

    @alexandrovteamInstagramRussia

    ▪️Partner Z Agency (Timur Bekmambetov) ▪️CEO Social Stars

    Mentions
    @marinanisina@marinanisina
    Followers981K
    Engagement rate3.2%
    Average likes33.9K
    Audience quality score42/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.3%
    201820192021202220242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Russia40.0%
    Ukraine10.0%
    United States7.1%
    InterestsTopics creator’s audience engages with the most.
    Fashion13.8%
    Travel10.6%
    Blogger10.6%
  6. 6. I Z A B E L L A

    @thealborInstagramRussia, North Ossetia, Digorskiy rayon

    cooperation: @thealbor_pr

    Followers964K
    Engagement rate5.8%
    Average likes45.2K
    Audience quality score76/100High
    Followers evolutionA graph showing the change in a creator’s follower count over time.+18.3%
    201920202021202220232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Russia45.0%
    United States15.0%
    Iran5.0%
    InterestsTopics creator’s audience engages with the most.
    Music19.1%
    Dancer19.1%
    Fashion14.3%
  7. 7. Michael Gonzales

    @speedmayhemInstagramRussia, Moscow City, Central, 117

    997 Turbo 🐌 C8 Stingray 🏁 Gen 1 Gallardo 🐂

    Followers877K
    Engagement rate0.5%
    Average likes27.2K
    Audience quality score67/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.+3.1%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United Kingdom66.7%
    Belgium33.3%
    InterestsTopics creator’s audience engages with the most.
    Automotive37.5%
    Photography25.0%
    Model12.5%
  8. 8. 🦌 Zuzanna Borucka 🧁

    @zuzeklobuzekInstagramRussia, Nizhegorod, Borskiy rayon

    YT Zuzanna Borucka 1M+ | lifestyle | blog od 2008 ▫️kocham piec i gotować ▫️macierzyństwo bez filtra ▫️dom i życie

    Hashtags#neboa#lengthandshine#haircare#pielęgnacjawłosów
    Mentions
    @madonnasuknieslubne@madonnasuknieslubne
    Followers776K
    Engagement rate0.7%
    Average likes11.7K
    Audience quality score51/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.0.0%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Poland93.2%
    India2.3%
    Norway1.1%
    InterestsTopics creator’s audience engages with the most.
    Photography25.2%
    Dog Owner15.1%
    Fashion10.1%
  9. 9. J A Z • J A C K S O N

    @itssimplyjacksonInstagramRussia, Nizhegorod, Borskiy rayon

    A closeted nerd. Random facts hoarder. Cosplaying as an influencer. Moonlighting as a baddie. Born in the 1900’s. Founder of @jsculptfitness

    Mentions
    @chicagobucketlist@chicagobucketlist@shaun_michael_photos@shaun_michael_photos
    Followers663K
    Engagement rate2.6%
    Average likes11.9K
    Audience quality score65/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.7%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States49.6%
    Nigeria8.9%
    Haiti8.1%
    InterestsTopics creator’s audience engages with the most.
    Mommy16.4%
    Fashion14.2%
    Makeup Artist12.7%
  10. 10. Roshni Bano

    @banoqueen333InstagramRussia, Nizhegorod, Borskiy rayon

    Welcome to my universe 🪐✨💛 Actress |Performer| Creator | star ⭐️ Born to burn 🔥 Destined to rise 👑 Phoenix 🐦‍🔥 For business: 💌

    Hashtags#explorepage#reelitfeelit#instagood#reels
    Followers560K
    Engagement rate0.1%
    Average likes276
    Audience quality score37/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+1.9%
    20252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States30.4%
    Pakistan16.1%
    India14.3%
    InterestsTopics creator’s audience engages with the most.
    Dog Owner13.9%
    Sports10.8%
    Blogger10.8%

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How We Rank the Top Gen Z Influencers on Instagram in Russia

Every creator on this list is ranked by follower count, from the most followed down. The same criteria apply to every niche, network, and location, so a spot on the list always reflects a creator’s current reach.

Audience quality checked

Every creator is screened for genuine vs. suspicious followers

Transparent methodology

Positions are earned on data, never sponsored

Global coverage

Multiple networks, locations and niches covered

Everything you need to know

Common questions about finding creators, running campaigns, and tracking results.

Who are the top Gen Z influencers on Instagram in Russia in 2026?

As of November 2026, the most followed of the top Gen Z influencers on Instagram in Russia is Айдар ШАФФЛ КАЗАНЬ with 5.7M followers, followed by NASTYARIZIK and LIZALEXA. This ranking lists 455 creators ordered by follower count, and each card shows the creator's engagement rate, average likes and audience quality.

How do I find Gen Z influencers on Instagram in Russia for my brand?

Start with this ranking of 455 creators and compare their engagement rate and audience quality, not just their follower count. Then create a free Heepsy account to filter creators by location, niche, follower range, engagement and audience demographics, and save the best matches to a list.

How are the top Gen Z influencers on Instagram in Russia ranked?

Creators are ranked by follower count, from the most followed down, among the public profiles that match this ranking's filters. Heepsy refreshes the ranking every month with the latest public data, and this version was updated in November 2026. Each card shows an audience quality score, so you can spot accounts with suspicious followers.

What is a good engagement rate for Gen Z influencers on Instagram in Russia?

The creators in this ranking have an average engagement rate of 1.5%. Engagement usually drops as follower count grows, so smaller creators often show higher rates than the accounts at the top of the list. Heepsy calculates engagement rate as the average likes and comments on recent posts divided by follower count, excluding suspicious activity.

How much do Gen Z influencers on Instagram in Russia charge per post?

Rates depend mainly on follower count, engagement rate, content format and usage rights, so prices vary widely even within the same ranking. Heepsy shows a price estimate on each creator's full profile: click "Unlock full profile" and sign up for free to see pricing, audience demographics, authenticity and growth.

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