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Top Gen Z Influencers on Instagram in South Korea (2026)

Discover the top Gen Z influencers on Instagram in South Korea for 2026 and meet the South Korean zoomer Instagrammers audiences trust most. Compare engagement, audience quality, and growth to find the right partners.

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Explore the top Gen Z influencers on Instagram in South Korea for October 2026. This ranking is updated monthly to keep the list current. Use it as a starting point to discover South Korean Instagrammers in the Gen Z niche. To explore detailed creator analytics and find more accounts, .

  1. 1. Edho Zell | Influencer

    @edhozellInstagramSouth Korea, Seoul, Jongro

    #SayaSpillYa CEO n Founders of @social.bread @warteggratis @nyapii.id @esportsacademy.id BA @bardismarthome .. Link ⬇️⬇️⬇️

    Hashtags#sayaspillyaaku
    Followers1.7M
    Engagement rate0.1%
    Average likes478
    Audience quality score51/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.5%
    201720182020202120232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Indonesia82.1
    Monaco7.1
    India7.1
    InterestsTopics creator’s audience engages with the most.
    Food15.1
    Photography7.6
    Cat Owner7.6

  2. 2. CASSY LEGASPI

    @cassyInstagramSouth Korea, Seoul, Gangnam

    For inquiries 💌: Z Creative Team: +63 960 082 2842

    Mentions
    @penshoppe@penshoppe
    Followers1.6M
    Engagement rate0.3%
    Average likes4.3K
    Audience quality score51/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.3%
    201920202021202220232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Philippines75.0
    Netherlands6.3
    Indonesia6.3
    InterestsTopics creator’s audience engages with the most.
    Music16.7
    Dog Owner13.9
    Mommy13.9

  3. 3. winner & winnercity

    @winnercityInstagramSouth Korea, Seoul, Jongro

    YOON, JINU, HOONY, MINO LEE SEUNGHOON 1st EP [MY TYPE]

    Hashtags#leeseunghoon#이승훈#winner#위너
    Followers1.6M
    Engagement rate0.8%
    Average likes11.9K
    Audience quality score55/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.3%
    201720182020202120232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Indonesia15.4
    Japan15.4
    Philippines15.4
    InterestsTopics creator’s audience engages with the most.
    Fashion14.3
    Cat Owner14.3
    Music11.9

  4. 4. HaNee Jeong🦋Honey J

    @__honey.j__InstagramSouth Korea

    DANCER🇰🇷

    Hashtags#honeyjchoreography#hk#honeyj
    Followers875K
    Engagement rate1.5%
    Average likes17.1K
    Audience quality score45/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.5%
    201720192021202220242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    South Korea34.0
    United States8.0
    Brazil8.0
    InterestsTopics creator’s audience engages with the most.
    Dancer38.2
    Music15.5
    Fashion9.1

  5. 5. あああつし

    @aaa_tsushi_InstagramSouth Korea

    ■スマホでの写真と動画の撮り方📸 ■ストーリーで撮影、編集の裏側🎥 ■TikTok3.4M 🇯🇵🇰🇷ENTP ■#TeamGalaxy

    Hashtags#あああつし#pr#hoshinoyabali#hoshinoresorts
    Mentions
    @samsungjpn@samsungjpn@tiktok_japan@tiktok_japan@tiktok_kr@tiktok_kr+1@djiglobal
    Followers718K
    Engagement rate5.7%
    Average likes3.2K
    Audience quality score37/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.6%
    20202021202220232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Japan96.3
    Brazil1.9
    Canada1.9
    InterestsTopics creator’s audience engages with the most.
    Photography18.3
    Fashion13.4
    Dog Owner11.0

  6. 6. Sunbbeauty- Skincare coreana & beleza integrativa coreana

    @sunbbeautyInstagramSouth Korea

    Cosmetólogo na 🇰🇷: Sua pele como porcelana, linda e saudável. Transforme sua pele aqui com minha consultoria ou kit de skincare ⏬

    Hashtags#skincarecoreana#sunbbeauty#skincare#peleacneica
    Followers715K
    Engagement rate0.7%
    Average likes6.4K
    Audience quality score49/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+1.7%
    201920202021202320242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Brazil49.4
    United States9.6
    Colombia4.8
    InterestsTopics creator’s audience engages with the most.
    Fashion17.6
    Fitness16.2
    Music13.5

  7. 7. NextShark

    @nextsharkInstagramSouth Korea, Seoul, Yongsan

    🌏 Empowering Asian culture & creativity ✉️ @rebelyellow__ 👈 Asian American News 💡@nextsharkprojects 👈 NextShark Circle

    Hashtags#news#reel#compassioninaction#fathersday
    Mentions
    @bennyluo@bennyluo
    Followers675K
    Engagement rate0.8%
    Average likes5.5K
    Audience quality score51/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+2.6%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States29.7
    Vietnam7.8
    Indonesia6.3
    InterestsTopics creator’s audience engages with the most.
    Food19.1
    Dog Owner18.1
    Fashion8.6

  8. 8. 테라

    @official.terra.krInstagramSouth Korea, Seoul, Yongsan

    강력한 리얼탄산 100%! TERRA💚 칼로리 33% Down! TERRA Light💙

    Hashtags#테라라이트_러닝크루#테라#테라_리얼탄산#테라_지창욱
    Followers620K
    Engagement rate0.1%
    Average likes528.50
    Audience quality score62/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.0.0%
    2022202320242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    South Korea93.4
    United States2.5
    Japan1.6
    InterestsTopics creator’s audience engages with the most.
    Dog Owner18.3
    Golf15.0
    Photography11.7

  9. 9. 정혁

    @artistboy_InstagramSouth Korea, Seoul, Gangnam

    Happy duck @hobbycreate__ 📷 @guppys__ 🐟

    Hashtags#우리카드#마스터카드#우리카드도쿄마라톤2025#광고gq에너지런
    Followers620K
    Engagement rate0.5%
    Average likes3.2K
    Audience quality score52/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.5%
    201720182020202120232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    South Korea50.0
    Indonesia5.9
    France5.9
    InterestsTopics creator’s audience engages with the most.
    Fashion17.5
    Model14.0
    Dog Owner12.3

  10. 10. Z

    @zzizziboyInstagramSouth Korea, Seoul, Jongro

    @chiwoomon @chiwoomonglobal Seoul booking open link in Bio

    Hashtags#zzizziboy#tattoo#seoultattoo#handpoke
    Followers456K
    Engagement rate0.7%
    Average likes2K
    Audience quality score56/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.5%
    201820192021202220242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States22.1
    Mexico10.5
    Brazil7.4
    InterestsTopics creator’s audience engages with the most.
    Tattoo17.4
    Dog Owner15.3
    Cat Owner12.3

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How We Rank the Top Gen Z Influencers on Instagram in South Korea

Every creator on this list is ranked by follower count, from the most followed down. The same criteria apply to every niche, network, and location, so a spot on the list always reflects a creator’s current reach.

Audience quality checked

Every creator is screened for genuine vs. suspicious followers

Transparent methodology

Positions are earned on data, never sponsored

Global coverage

Multiple networks, locations and niches covered

Rated by the Brands Who Use It Every Day

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“It’s made it so much easier to find the right influencers and manage our collaborations. The platform has everything we need, from finding and vetting influencers to managing collabs and payments.”
ErinHead of Brand Marketing
“We’ve used multiple influencer platforms, but Heepsy stands out for its affordability and how easy it is to use. Highly recommended for any brand looking to scale influencer marketing.”
OwenInfluencer Marketing Manager
“Heepsy offers a diverse range of powerful features, including customizable reports on influencer performance and campaign ROI that help us refine our strategy.”
TariqHead of Global Partnerships

Everything you need to know

Common questions about finding creators, running campaigns, and tracking results.

How are the top influencers ranked?

Creators are ranked by follower count, from the most followed down, among the public profiles that match the ranking’s network, niche, and location. Rankings are refreshed monthly with the latest public data. Each card also shows engagement rate, average likes, and audience quality, so you can compare creators beyond their size.

How often is the ranking updated?

Rankings are refreshed every month with the latest public data, so the list always reflects current performance.

Can I filter influencers by specific location or niche?

Yes. With a free Heepsy account you can search by topic, location, followers, engagement, audience demographics and more.

What metrics are used to calculate engagement rate?

Engagement rate is the average of likes and comments on recent posts divided by follower count. Suspicious activity is excluded.

How can I access full influencer reports?

Click “Unlock full profile” on any creator and sign up for free to see audience demographics, authenticity, growth and pricing estimates.

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