Top Skincare Influencers on Instagram in Japan (2026)

Discover the top Skincare influencers on Instagram in Japan for 2026 and meet the Japanese skincare Instagrammers audiences trust most. Compare engagement, audience quality, and growth to find the right partners.

Book a demo

Who Are the Top Skincare Influencers on Instagram in Japan?

Explore the top Skincare influencers on Instagram in Japan for November 2026. This ranking is updated monthly to keep the list current. Use it as a starting point to discover Japanese Instagrammers in the Skincare niche. To explore detailed creator analytics and find more accounts, .

  1. 1. Wilya Carlina 🌻 Medan

    @wilyalamInstagramJapan

    📌𝙈𝙀𝘿𝘼𝙉🇮🇩 @wilyalam.official / Tiktok (1.1M) : kisahhalu ‼️CP WA : (+62)82368372964 (👩‍💼PA Cindy) - 🇯🇵Japan 03 - 15 Mar 2025❄️

    Hashtags#pientzehuang#pientzehuangcapsule#sunscreenbekasjerawat#sunscreenneverseenbefore
    Mentions
    @lorealindonesia@lorealindonesia
    Followers3M
    Engagement rate3.4%
    Average likes107K
    Audience quality score29/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.1%
    201820192021202220242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Indonesia65.7%
    India6.0%
    Singapore4.5%
    InterestsTopics creator’s audience engages with the most.
    Fashion40.2%
    Blogger36.6%
    Lifestyle27.7%
  2. 2. Maxene Magalona

    @maxenemagalonaInstagramJapan, Tokyo, Shibuya

    Men’s Mental Health Talk + Meditation on June 28 🤗👇🏼💕

    Hashtags#vocalensembleclass#kaispa#travelwellness
    Mentions
    @henannpalmbeach@henannpalmbeach@grabfoodph@grabfoodph@discoveryboracay@discoveryboracay+4@henanncrystalsands, @henannregencyboracay, @carawelfareph, @coachyanimoya
    Followers2.8M
    Engagement rate0.02%
    Average likes-
    Audience quality score39/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.0.0%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Philippines84.2%
    Kenya5.3%
    Indonesia5.3%
    InterestsTopics creator’s audience engages with the most.
    Food15.9%
    Mommy14.3%
    Travel9.5%
  3. 3. Kae Asakura

    @raelilblackInstagramJapan, Shiga, Rittō

    Rae Lil Black/ เรวดี/ 䙥 @raelilfood @rlblack666

    Hashtags#tokyo#japan#berlin#germany
    Mentions
    @timethai@timethai@jeenhaa@jeenhaa@dermasterhospital@dermasterhospital+3@poem_official, @sean_poem, @krirakrit
    Followers2.1M
    Engagement rate3.7%
    Average likes54.9K
    Audience quality score56/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.+2.2%
    201920202021202220232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Thailand12.0%
    United States10.0%
    France10.0%
    InterestsTopics creator’s audience engages with the most.
    Photography12.9%
    Dog Owner10.9%
    Music10.9%
  4. 4. ØMI

    @omi.cdlInstagramJapan

    CDL entertainment CDL TOKYO

    Followers1.8M
    Engagement rate4.1%
    Average likes78.6K
    Audience quality score72/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.2%
    201720182020202120232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Japan66.7%
    France33.3%
    InterestsTopics creator’s audience engages with the most.
    Dog Owner37.5%
    Mommy25.0%
    Dancer25.0%
  5. 5. SAEKO♡

    @saekoofficialInstagramJapan

    💌

    Hashtags#nasufarmvillage#保護馬
    Mentions
    @nasufarmvillage@nasufarmvillage
    Followers1.7M
    Engagement rate0.6%
    Average likes10.9K
    Audience quality score55/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.0.0%
    201720182020202120232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Japan80.0%
    Mexico10.0%
    United Kingdom5.0%
    InterestsTopics creator’s audience engages with the most.
    Dog Owner21.6%
    Fashion21.6%
    Mommy13.5%
  6. 6. じゅかな𓌉大好物は高カロリー【Japan Food Trip】

    @jukananan727InstagramJapan

    🇯🇵 Sharing food from Japan & around the world🌎 📩 Business→

    Hashtags#japanesefood#東京カフェ#東京グルメ#愛知グルメ
    Followers1.1M
    Engagement rate1.1%
    Average likes15.9K
    Audience quality score81/100High
    Followers evolutionA graph showing the change in a creator’s follower count over time.+2.7%
    20212022202320242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Japan68.0%
    United States7.7%
    Samoa7.7%
    InterestsTopics creator’s audience engages with the most.
    Fashion16.9%
    Food15.7%
    Fitness12.1%
  7. 7. 🇯🇵渋谷ゆり/涉谷由里/Yuri Shibuya

    @shibuya_yuriInstagramJapan, Tokyo, Chiyoda

    @almoore_official @almoore_beauty @justnumber_official ʟᴏᴠᴇ & ᴡᴏʀʟᴅ ᴘᴇᴀᴄᴇ🌏💓

    Hashtags#youtube#shanghai#上海#model
    Mentions
    @jimmychoo@jimmychoo@almoore_official@almoore_official
    Followers1.1M
    Engagement rate0.5%
    Average likes2.6K
    Audience quality score54/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201820192020202220232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Japan16.7%
    Taiwan13.3%
    United States6.7%
    InterestsTopics creator’s audience engages with the most.
    Photography11.9%
    Dog Owner11.9%
    Cat Owner11.9%
  8. 8. silvia basuki

    @marry_beauInstagramJapan

    Cimarr📍DENPASAR Share skincare bodycare tips Shopee : marrybeau wa: 081938588988 link belanja 👇🏻 klik

    Followers1M
    Engagement rate0.01%
    Average likes98
    Audience quality score39/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201920202021202320242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Indonesia63.9%
    United States8.4%
    Brazil7.2%
    InterestsTopics creator’s audience engages with the most.
    Fashion14.9%
    Beauty13.5%
    Makeup Artist12.2%
  9. 9. “ 𝘒𝘙𝘈𝘛𝘐𝘕𝘎𝘎 ”

    @kratinggInstagramJapan, Yamanashi, Fujikawaguchiko

    For work pls call 📞090-971-9622 Khun June [Line ID: jratchuda]

    Hashtags#erkethailand#erkethemalllifestorebangkapi#กลิ่นกระทิง#reunrom
    Followers1M
    Engagement rate7.4%
    Average likes95.1K
    Audience quality score70/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.8%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Thailand84.1%
    Austria2.3%
    Italy2.3%
    InterestsTopics creator’s audience engages with the most.
    Fashion13.3%
    Makeup Artist8.3%
    Acting8.3%
  10. 10. La piquiña

    @lapiquina_InstagramJapan

    El Rey🤴🏿 del Forzing Contacto: @digiline_

    Hashtags#badboyshastalamuerte#eurocopa#ganeybetplay#sueñocumplido
    Mentions
    @cristiano@cristiano@ferdelucaok@ferdelucaok@sonypicturescol@sonypicturescol+1@cervezaandinacolombia
    Followers918K
    Engagement rate2.9%
    Average likes80.5K
    Audience quality score31/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.2%
    20202021202220232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Italy32.2%
    Mexico20.3%
    United States13.6%
    InterestsTopics creator’s audience engages with the most.
    Fashion18.1%
    Makeup Artist10.8%
    Blogger9.6%

Go beyond the rankings. Find your next creator.

Search and filter 20M+ creators by niche, location, and audience. Explore detailed analytics to find the right fit for your brand.

  • Filter by niche, location and audience
  • See engagement and audience quality before you reach out
  • Start free, no demo required
Book a demo

How We Rank the Top Skincare Influencers on Instagram in Japan

Every creator on this list is ranked by follower count, from the most followed down. The same criteria apply to every niche, network, and location, so a spot on the list always reflects a creator’s current reach.

Audience quality checked

Every creator is screened for genuine vs. suspicious followers

Transparent methodology

Positions are earned on data, never sponsored

Global coverage

Multiple networks, locations and niches covered

Everything you need to know

Common questions about finding creators, running campaigns, and tracking results.

Who are the top skincare influencers on Instagram in Japan in 2026?

As of November 2026, the most followed of the top skincare influencers on Instagram in Japan is Wilya Carlina Medan with 3M followers, followed by Maxene Magalona and Kae Asakura. This ranking lists 1,311 creators ordered by follower count, and each card shows the creator's engagement rate, average likes and audience quality.

How do I find skincare influencers on Instagram in Japan for my brand?

Start with this ranking of 1,311 creators and compare their engagement rate and audience quality, not just their follower count. Then create a free Heepsy account to filter creators by location, niche, follower range, engagement and audience demographics, and save the best matches to a list.

How are the top skincare influencers on Instagram in Japan ranked?

Creators are ranked by follower count, from the most followed down, among the public profiles that match this ranking's filters. Heepsy refreshes the ranking every month with the latest public data, and this version was updated in November 2026. Each card shows an audience quality score, so you can spot accounts with suspicious followers.

What is a good engagement rate for skincare influencers on Instagram in Japan?

The creators in this ranking have an average engagement rate of 2.4%. Engagement usually drops as follower count grows, so smaller creators often show higher rates than the accounts at the top of the list. Heepsy calculates engagement rate as the average likes and comments on recent posts divided by follower count, excluding suspicious activity.

How much do skincare influencers on Instagram in Japan charge per post?

Rates depend mainly on follower count, engagement rate, content format and usage rights, so prices vary widely even within the same ranking. Heepsy shows a price estimate on each creator's full profile: click "Unlock full profile" and sign up for free to see pricing, audience demographics, authenticity and growth.

20M+ Influencers • Trusted by 50K+ Brands

Everything you need for influencer marketing

From finding the right creators to tracking campaign results, all in one platform, at a price that makes sense.

Book a demo