Top Instagram Influencers in United States (2026)

Meet the top Instagram influencers in United States for 2026, the American Instagrammers audiences follow most. Compare engagement, audience quality, and growth to find the right partners.

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Who Are the Top Instagram Influencers in United States?

Explore the top Instagram influencers in United States for November 2026. This ranking is updated monthly to keep the list current. Use it as a starting point to discover American Instagrammers for your next campaign. To explore detailed creator analytics and find more accounts, .

  1. 1. Selena Gomez

    @selenagomezInstagramUnited States, California

    by Grace through Faith ✝️ “In The Dark” & “I Said I Love You First...And You Said It Back” Out Founder @rarebeauty Founder/CIO @officialwondermind

    Mentions
    @itsbennyblanco@itsbennyblanco@iambeckyg@iambeckyg@sephora@sephora+2@rarebeauty, @ultabeauty
    Followers404M
    Engagement rate0.6%
    Average likes1.8M
    Audience quality score85/100High
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.2%
    201720192021202220242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Brazil13.2%
    Indonesia11.3%
    United States9.4%
    InterestsTopics creator’s audience engages with the most.
    Photography15.3%
    Fashion11.8%
    Fitness9.4%
  2. 2. Kylie

    @kyliejennerInstagramUnited States, New Jersey, Essex

    @kyliecosmetics @khy

    Mentions
    @khy@khy@krisjenner@krisjenner@whowhatwear@whowhatwear+4@aidanzamiri, @hairbyiggy, @makeupbyariel, @nailsbyzola
    Followers381M
    Engagement rate0.4%
    Average likes1.2M
    Audience quality score69/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201720192021202220242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States23.8%
    Italy7.1%
    Thailand4.8%
    InterestsTopics creator’s audience engages with the most.
    Fashion19.4%
    Entrepreneur12.9%
    Travel11.3%
  3. 3. Ariana Grande

    @arianagrandeInstagramUnited States, California, Riverside

    currently somewhere over the rainbow

    Mentions
    @paultazewell@paultazewell@nytimes@nytimes@cynthiaerivo@cynthiaerivo+1@danascruggs
    Followers373M
    Engagement rate0.7%
    Average likes3.3M
    Audience quality score65/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States20.9%
    Brazil14.0%
    Italy7.0%
    InterestsTopics creator’s audience engages with the most.
    Fitness12.1%
    Photography11.0%
    Dog Owner11.0%
  4. 4. Kim Kardashian

    @kimkardashianInstagramUnited States, California

    @SKIMS @SKKYPARTNERS

    Mentions
    @khloekardashian@khloekardashian
    Followers356M
    Engagement rate0.2%
    Average likes574K
    Audience quality score69/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States12.6%
    Italy8.1%
    Germany5.8%
    InterestsTopics creator’s audience engages with the most.
    Fashion16.6%
    Fitness11.4%
    Photography9.1%
  5. 5. Beyoncé

    @beyonceInstagramUnited States, California

    No bio

    Followers308M
    Engagement rate0.3%
    Average likes855K
    Audience quality score64/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States17.7%
    Brazil16.5%
    Nigeria7.6%
    InterestsTopics creator’s audience engages with the most.
    Fashion15.4%
    Music12.4%
    Mommy10.1%
  6. 6. Khloé Kardashian

    @khloekardashianInstagramUnited States, California

    XO Blue Available Now 🩵

    Followers292M
    Engagement rate0.04%
    Average likes-
    Audience quality score53/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.2%
    201720192021202220242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States8.3%
    Germany6.9%
    Australia6.9%
    InterestsTopics creator’s audience engages with the most.
    Fashion11.8%
    Mommy10.5%
    Dog Owner8.5%
  7. 7. Taylor Swift

    @taylorswiftInstagramUnited States, Texas, Tarrant

    All’s fair in love and poetry... New album THE TORTURED POETS DEPARTMENT. Out now 🤍

    Mentions
    @gettyimages@gettyimages@gracieabrams@gracieabrams
    Followers281M
    Engagement rate2.3%
    Average likes7.3M
    Audience quality score90/100Very high
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Poland22.2%
    Germany22.2%
    United States22.2%
    InterestsTopics creator’s audience engages with the most.
    Dancer13.3%
    Travel13.3%
    Dog Owner13.3%
  8. 8. Kendall

    @kendalljennerInstagramUnited States, California

    @drink818

    Hashtags#anuapartner
    Mentions
    @adidasoriginals@adidasoriginals
    Followers278M
    Engagement rate0.6%
    Average likes1.3M
    Audience quality score49/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201720192021202220242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Brazil8.5%
    Italy8.5%
    United States8.5%
    InterestsTopics creator’s audience engages with the most.
    Fashion14.7%
    Music14.0%
    Photography10.3%
  9. 9. Jennifer Lopez

    @jloInstagramUnited States

    🎂BIRTHDAY OUT NOW🦁

    Hashtags#jlolivein2025#linkinbio#soundcheck
    Followers248M
    Engagement rate0.1%
    Average likes274K
    Audience quality score72/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States8.2%
    Brazil6.9%
    Spain5.5%
    InterestsTopics creator’s audience engages with the most.
    Fashion14.4%
    Fitness11.5%
    Mommy11.5%
  10. 10. KATY PERRY

    @katyperryInstagramUnited States, California, Riverside

    ♾️ ON THE LIFETIMES TOUR ♾️

    Mentions
    @fireworkfoundation@fireworkfoundation
    Followers203M
    Engagement rate0.08%
    Average likes204K
    Audience quality score50/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States14.3%
    Brazil11.7%
    Germany7.8%
    InterestsTopics creator’s audience engages with the most.
    Fashion17.0%
    Music12.2%
    Lifestyle10.9%

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How We Rank the Top Instagram Influencers in United States

Every creator on this list is ranked by follower count, from the most followed down. The same criteria apply to every niche, network, and location, so a spot on the list always reflects a creator’s current reach.

Audience quality checked

Every creator is screened for genuine vs. suspicious followers

Transparent methodology

Positions are earned on data, never sponsored

Global coverage

Multiple networks, locations and niches covered

Everything you need to know

Common questions about finding creators, running campaigns, and tracking results.

Who are the top Instagram influencers in United States in 2026?

As of November 2026, the most followed of the top Instagram influencers in United States is Selena Gomez with 404M followers, followed by Kylie and Ariana Grande. This ranking lists 528,394 creators ordered by follower count, and each card shows the creator's engagement rate, average likes and audience quality.

How do I find Instagram influencers in United States for my brand?

Start with this ranking of 528,394 creators and compare their engagement rate and audience quality, not just their follower count. Then create a free Heepsy account to filter creators by location, niche, follower range, engagement and audience demographics, and save the best matches to a list.

How are the top Instagram influencers in United States ranked?

Creators are ranked by follower count, from the most followed down, among the public profiles that match this ranking's filters. Heepsy refreshes the ranking every month with the latest public data, and this version was updated in November 2026. Each card shows an audience quality score, so you can spot accounts with suspicious followers.

What is a good engagement rate for Instagram influencers in United States?

The creators in this ranking have an average engagement rate of 0.5%. Engagement usually drops as follower count grows, so smaller creators often show higher rates than the accounts at the top of the list. Heepsy calculates engagement rate as the average likes and comments on recent posts divided by follower count, excluding suspicious activity.

How much do Instagram influencers in United States charge per post?

Rates depend mainly on follower count, engagement rate, content format and usage rights, so prices vary widely even within the same ranking. Heepsy shows a price estimate on each creator's full profile: click "Unlock full profile" and sign up for free to see pricing, audience demographics, authenticity and growth.

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