Top Pop Culture Influencers on YouTube in Russia (2026)

Discover the top Pop Culture influencers on YouTube in Russia for 2026 and meet the Russian celebrity YouTubers audiences trust most. Compare engagement, audience quality, and growth to find the right partners.

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Explore the top Pop Culture influencers on YouTube in Russia for October 2026. This ranking is updated monthly to keep the list current. Use it as a starting point to discover Russian YouTubers in the Pop Culture niche. To explore detailed creator analytics and find more accounts, .

  1. 1. Aurélien Froissart - piano

    @aurelienfroissartYouTubeRussia, Nizhegorod, Borskiy rayon

    Born in 1995 in Paris, Aurélien Froissart started playing piano at age 12. In 2018, he graduated with highest honors from Conservatoire National Supérieur de Musique de Paris. There he studied with M. Béroff and F. Boffard among others. Since 2009, he has been a prizewinner in 11 national and international competitions for young pianists. In 2015 he got 1st prize at both "Vulaines-sur-Seine" International competition and "Concours Maison du Japon" in Paris, and 2nd prize at "Primavera Pianistica" international competition (Belgium). In 2018 he got 4th prize at Mayenne International Piano competition (France) and 1st prize at "Premio Pianistico Internazionale Napolinova" (Naples, Italy). In more recent years, he decided to make classical music approachable to the general public. He gained more than 1 million followers on social media with piano videos (tiktok and instagram). His last concert in Scala Paris (april 2023) was sold out after only a few hours.

    Hashtags#piano#publicpiano#christmas#music
    Mentions
    @faia@faia
    Followers3.5M
    Engagement rate0.3%
    Average likes20.4K
    Audience quality score61/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.+1.3%
    2025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States27.1
    India21.4
    Poland17.1
    InterestsTopics creator’s audience engages with the most.
    Fashion14.3
    Dog Owner12.5
    Sports10.7
  2. 2. Алексей Ситников

    @AlexeySitnikovYouTubeRussia

    💡Переходите в мой открытый ТГ канал, чтобы получать больше полезных советов от меня. Ссылка ниже👇 Профессор, доктор психологических наук, доктор экономических наук и доктор философских наук, MBA, DBA. Сертифицированный тренер NLP. Коуч первых лиц, психо- и гипнотерапевт, автор международного проекта Karmalogic®. Говорим о законах судьбы, отношениями между мужчиной и женщиной, балансом жизни и работы. О том, как сохранить ментальное и физическое здоровье, замедлить старение и улучшить качество жизни. Подписывайтесь на канал и будьте здоровы! Почта для запросов на сотрудничество: По запросам на участие в мероприятиях/конференциях и корпоративных выступлениях писать сюда: Зарегистрирован в перечне Роскомнадзора https://knd.gov.ru/license?id=673a252823bfbf2cbf48d2bd&registryType=bloggersPermission

    Hashtags#психология#саморазвитие#алексейситников#мозг
    Followers2.3M
    Engagement rate0.1%
    Average likes3.1K
    Audience quality score59/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.3%
    202420252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Russia47.5
    Ukraine15.3
    Kazakhstan13.0
    InterestsTopics creator’s audience engages with the most.
    Fashion12.7
    Food12.7
    Mommy11.4
  3. 3. Телеканал Культура

    @SMOTRIM_KULTURAYouTubeRussia

    «Россия-Культура» (Культура или Россия К) — российский государственный телеканал, входящий в состав ВГТРК. Канал о культуре во всех её проявлениях и аспектах — в эфире зрителям представляется широчайший спектр программ, посвящённых различным направлениям культурной и общественной жизни — музыке, живописи, театру, литературе, кино, религии, науке, образованию и многим другим. Телеканал производит большое количество собственных программ и циклов, над которыми работают лучшие специалисты в тех или иных областях культуры и науки. Канал специализируется на передачах о русской и всемирной истории, науке, литературе, музыке, изобразительном и декоративно-прикладном искусстве, архитектуре и т.д. В программах канала новости культуры, встречи с интересными людьми, документальные сериалы, лекции ведущих отечественных и зарубежных учёных, программы-дискуссии по самым разным сферам жизни общества и т. п. На канале представлена жизнь замечательных и талантливых людей — артистов, писателей.

    Followers2.1M
    Engagement rate0.0%
    Average likes58.50
    Audience quality score56/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.1%
    202020212022202420252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Russia47.9
    Ukraine14.8
    Kazakhstan13.6
    InterestsTopics creator’s audience engages with the most.
    Music21.2
    Dog Owner13.6
    Fitness10.6
  4. 4. RWV Film

    @rwvfilmYouTubeRussia

    №4873847001 Мы рады приветствовать вас на канале кинокомпании RWV Film, на котором вы сможете посмотреть не только всем известные хиты и блокбастеры, но и также красивые фестивальные проекты. Основная деятельность нашей компании фокусируется на приобретении независимых европейских художественных и документальных фильмов, которые тщательно отбираются из большого количества проектов и имеют культурное значение для сегодняшнего дня. Только на нашем канале у вас есть возможность бесплатно посмотреть множество арт-хаусных новинок и хитов, получивших наибольшее количество наград на международных фестивалях! Публикацию новых фильмов мы производим два раза в неделю – подписывайтесь, приглашайте друзей и наслаждайтесь действительно прекрасными шедеврами кинематографа, в которых мы специально для вас сделали минимальное количество рекламы. Приятного просмотра! c8fec465-7d7c-4ea1-ae10-b11a40c58674

    Followers1.7M
    Engagement rate0.0%
    Average likes107.50
    Audience quality score55/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.0.0%
    202020212022202420252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Russia49.1
    Ukraine18.0
    Kazakhstan12.0
    InterestsTopics creator’s audience engages with the most.
    Photography14.5
    Dog Owner13.3
    Music12.1
  5. 5. The Ulengovs

    @TheUlengovsYouTubeRussia

    Welcome to The Ulengovs. We travel to the most isolated places on Earth to document the lives of people living completely off the grid. We film the unseen world, far beyond the edge of civilization.

    Hashtags#documentary#russia#remotevillages#arctic
    Followers1.7M
    Engagement rate0.2%
    Average likes4.1K
    Audience quality score46/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.2%
    202020212022202420252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States29.0
    India21.7
    Poland18.8
    InterestsTopics creator’s audience engages with the most.
    Food13.6
    Fashion13.6
    Music12.5
  6. 6. Другая История

    @drhistoryYouTubeRussia

    А+ регистрация в перечне РКН: https://knd.gov.ru/license?id=678ed6f06b68e259508402a0&registryType=bloggersPermission РКН: № 4951246319 Реальность - хрупкая штука. Все могло быть совсем иначе.

    Followers1.5M
    Engagement rate0.3%
    Average likes4.5K
    Audience quality score59/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.2%
    202020212022202420252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Russia46.7
    Ukraine15.6
    Kazakhstan13.8
    InterestsTopics creator’s audience engages with the most.
    Fashion18.4
    Dog Owner13.2
    Music11.8
  7. 7. Alif TV - about Islam and muslims!

    @AlifTvYouTubeRussia

    «Алиф» - телеканал о мусульманах и для мусульман. Просвещение и досуг, духовные ценности и культура, актуальные проблемы и история Подписывайтесь и следите за выпусками наших программ! По вопросам рекламы: Предложения по новостям:

    Hashtags#израиль#мусульмане#сирия#россия
    Followers1.4M
    Engagement rate0.1%
    Average likes1.5K
    Audience quality score60/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.0.0%
    201920202022202320252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Russia47.4
    Ukraine15.4
    Kazakhstan14.3
    InterestsTopics creator’s audience engages with the most.
    Fashion19.0
    Photography13.9
    Music12.7
  8. 8. NK Production

    @NKProductionfilmsYouTubeRussia, Nizhegorod, Borskiy rayon

    The journey was begun in 1983 by a small entrepreneur Late Bolindra Nath Borkotoky with a very small start. Now, this has grown with the support of its mission of customers. NK’s core strength is the immense love for Culture and Music. Dedicated artist and its integrated teamwork is the foundation on which it has developed a wide range of product and wide base of Music Lover.

    Hashtags#assamesesong#nkproduction#zubeengarg#assamesehitsongs
    Followers1.4M
    Engagement rate0.0%
    Average likes40.50
    Audience quality score41/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+1.8%
    202020212022202420252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States24.3
    India20.0
    Poland20.0
    InterestsTopics creator’s audience engages with the most.
    Music26.1
    Dog Owner11.4
    Fashion9.1
  9. 9. Agatha Christie

    @Agatha_ChristieYouTubeRussia

    Канал, посвященный убийствам и трагическим смертям, которые оставили много вопросов. Выпуски делаются из видеоматериалов других документальных и художественных фильмов. Регистрация в РКН: https://clck.ru/3GJ8Ro

    Hashtags#comments
    Followers1.3M
    Engagement rate0.8%
    Average likes11K
    Audience quality score65/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.3%
    202020212022202320242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Russia48.6
    Ukraine20.1
    Poland11.8
    InterestsTopics creator’s audience engages with the most.
    Photography13.5
    Music12.2
    Fashion12.2
  10. 10. Афиша

    @AfishaRuYouTubeRussia

    Видео «Афиши». Шоу, интервью, документальные фильмы

    Followers1.1M
    Engagement rate0.0%
    Average likes493.50
    Audience quality score56/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.0.0%
    201920202022202320252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Russia48.5
    Ukraine15.6
    Lithuania12.6
    InterestsTopics creator’s audience engages with the most.
    Travel16.3
    Music13.8
    Photography13.8

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How We Rank the Top Pop Culture Influencers on YouTube in Russia

Every creator on this list is ranked by follower count, from the most followed down. The same criteria apply to every niche, network, and location, so a spot on the list always reflects a creator’s current reach.

Audience quality checked

Every creator is screened for genuine vs. suspicious followers

Transparent methodology

Positions are earned on data, never sponsored

Global coverage

Multiple networks, locations and niches covered

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How are the top influencers ranked?

Creators are ranked by follower count, from the most followed down, among the public profiles that match the ranking’s network, niche, and location. Rankings are refreshed monthly with the latest public data. Each card also shows engagement rate, average likes, and audience quality, so you can compare creators beyond their size.

How often is the ranking updated?

Rankings are refreshed every month with the latest public data, so the list always reflects current performance.

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Yes. With a free Heepsy account you can search by topic, location, followers, engagement, audience demographics and more.

What metrics are used to calculate engagement rate?

Engagement rate is the average of likes and comments on recent posts divided by follower count. Suspicious activity is excluded.

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