Top Instagram Influencers in Philippines (2026)

Meet the top Instagram influencers in Philippines for 2026, the Filipino Instagrammers audiences follow most. Compare engagement, audience quality, and growth to find the right partners.

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Explore the top Instagram influencers in Philippines for October 2026. This ranking is updated monthly to keep the list current. Use it as a starting point to discover Filipino Instagrammers for your next campaign. To explore detailed creator analytics and find more accounts, .

  1. 1. Liza Soberano

    @lizasoberanoInstagramPhilippines

    🇵🇭🇺🇸 @savethechildrenph @studiohope

    Hashtags#28#lizasoberano#beautyphotography#fashionphotography
    Mentions
    @mickeysee@mickeysee@dookieducay@dookieducay@rikkigash@rikkigash+3@katieqian, @janimatedultd, @revolve
    Followers18.1M
    Engagement rate1.2%
    Average likes276K
    Audience quality score56/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.0.0%
    201720192021202220242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Philippines52.9
    Tanzania5.9
    United Arab Emirates5.9
    InterestsTopics creator’s audience engages with the most.
    Travel15.9
    Fashion11.4
    Music11.4
  2. 2. niana

    @nianaguerreroInstagramPhilippines, Metropolitan Manila, Quezon City, Pinyahan

    dance and lifestyle creator

    Followers15.9M
    Engagement rate2.9%
    Average likes440K
    Audience quality score75/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.5%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Indonesia38.7
    Malaysia9.7
    India6.5
    InterestsTopics creator’s audience engages with the most.
    Music10.6
    Fashion8.5
    Food8.5
  3. 3. Pia Jauncey

    @piajaunceyInstagramPhilippines

    All inquiries: 💌 📍Dubai 🇦🇪

    Hashtags#eternallyreborn#enyacirillo#bottegaveneta#murrayhealy
    Mentions
    @bryanboy@bryanboy@matthieu_blazy@matthieu_blazy@bvlgari@bvlgari+7@maisonalaia, @pamquinones, @aguilarjeck, @anzhizon, @tiagi, @perrytabora, @magicliwanag
    Followers14.8M
    Engagement rate0.3%
    Average likes82.3K
    Audience quality score48/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.0.0%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Philippines28.6
    United States22.5
    Indonesia8.2
    InterestsTopics creator’s audience engages with the most.
    Photography13.0
    Fashion11.1
    Food9.3
  4. 4. Andrea Brillantes

    @blytheInstagramPhilippines, Camarines Sur, Naga City, Abella

    Actress | Endorser | Content Creator | CEO & Founder of @luckybeautyinc| Certified Fan Girl ✨ 📌For endorsement/inquiries: 💌

    Hashtags#hmbjpasc#abscbnball2025tidal__studios#abscbnball2025wearing
    Mentions
    @met_tathione@met_tathione@eldzsmejia@eldzsmejia@antheabueno@antheabueno+2@rjdelacruz, @nericbeltran
    Followers14.3M
    Engagement rate1.8%
    Average likes198K
    Audience quality score55/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.1%
    201820192021202220242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Philippines26.7
    United States6.7
    France6.7
    InterestsTopics creator’s audience engages with the most.
    Fashion26.7
    Music16.7
    Photography10.0
  5. 5. Catriona Gray

    @catriona_grayInstagramPhilippines

    Advocate, host and creative in pursuit of a dream. 💫 Miss Universe 2018 🇵🇭

    Hashtags#cornerstoneallstarcanada#galaxyzfold6#teamgalaxy#legacyballcatrionagray
    Mentions
    @cornerstone@cornerstone@casetify@casetify@samsungmobile@samsungmobile+5@mofu_sand, @mofusand_official, @samsungph, @youngfocusph, @cityofdreamsmanila
    Followers13.8M
    Engagement rate0.4%
    Average likes39.3K
    Audience quality score30/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201720182020202120232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Philippines23.7
    South Africa8.5
    Indonesia8.5
    InterestsTopics creator’s audience engages with the most.
    Dog Owner10.3
    Fashion10.3
    Food9.3
  6. 6. Kim Chiu 🌸

    @chinitaprincessInstagramPhilippines

    Kindness is a choice!❤️ love for travel and photos 🌎📸 fil-chi 🇵🇭🇨🇳

    Hashtags#𝐓𝐇𝐄𝐀𝐋𝐈𝐁𝐈#linlang#vpchoiceawards2025#dreamscape
    Mentions
    @dreamscapeph@dreamscapeph
    Followers12.8M
    Engagement rate0.4%
    Average likes29.1K
    Audience quality score74/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.1%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Philippines50.0
    Canada11.1
    United Arab Emirates5.6
    InterestsTopics creator’s audience engages with the most.
    Fashion15.6
    Travel12.5
    Food12.5
  7. 7. Bella Poarch

    @bellapoarchInstagramPhilippines

    No bio

    Followers11.6M
    Engagement rate0.8%
    Average likes96K
    Audience quality score65/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.2%
    20212022202320242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Germany34.3
    Spain17.1
    India12.9
    InterestsTopics creator’s audience engages with the most.
    Music29.6
    Dog Owner13.6
    Fashion7.4
  8. 8. oneloveegirl

    @oneloveegirlInstagramPhilippines

    🇳🇬🇵🇭🇵🇭🍯🐱ꨄ︎🌴

    Mentions
    @fashionnova@fashionnova
    Followers10.9M
    Engagement rate1.0%
    Average likes126K
    Audience quality score70/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.5%
    2022202320242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Lithuania38.3
    United States21.7
    Philippines11.7
    InterestsTopics creator’s audience engages with the most.
    Music19.0
    Fashion16.5
    Blogger10.1
  9. 9. MAJA SALVADOR

    @majaInstagramPhilippines, Palawan, Agutaya, Concepcion

    👩‍❤️‍👨 @rambonunez 👩‍👧 Maria 👑 @crownartistmgmt 💇‍♀️ @vanityinprogress ☕️ @cupi.ph

    Hashtags#tinybudsbaby#growingwithyou#tinybudslaundry
    Mentions
    @thefarmatsanbenito@thefarmatsanbenito@tinybudsbaby@tinybudsbaby@rambonunez@rambonunez
    Followers10.7M
    Engagement rate0.3%
    Average likes7.6K
    Audience quality score43/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Philippines45.8
    Brazil8.3
    United States8.3
    InterestsTopics creator’s audience engages with the most.
    Fashion13.3
    Photography13.3
    Mommy11.1
  10. 10. Josefina Loisa Andalio Alonte

    @iamandalioloisaInstagramPhilippines

    @srrevilorigins now showing in cinemas nationwide! 🩵 @byfinabeauty 🍃 @thehiddensantuaryo

    Hashtags#linkinbio
    Mentions
    @iamr2alonte@iamr2alonte@rbchanco@rbchanco@teampatdy@teampatdy+7@caliberking, @nelwinuyphoto, @patdy11, @bobnicolas, @eventsbymissp, @michaelruizeventstyling, @honeyglazecakes
    Followers10.5M
    Engagement rate2.8%
    Average likes388K
    Audience quality score68/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Philippines42.9
    Germany14.3
    Dominica7.1
    InterestsTopics creator’s audience engages with the most.
    Fashion15.2
    Makeup Artist9.1
    Food9.1

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How We Rank the Top Instagram Influencers in Philippines

Every creator on this list is ranked by follower count, from the most followed down. The same criteria apply to every niche, network, and location, so a spot on the list always reflects a creator’s current reach.

Audience quality checked

Every creator is screened for genuine vs. suspicious followers

Transparent methodology

Positions are earned on data, never sponsored

Global coverage

Multiple networks, locations and niches covered

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“It’s made it so much easier to find the right influencers and manage our collaborations. The platform has everything we need, from finding and vetting influencers to managing collabs and payments.”
ErinHead of Brand Marketing
“We’ve used multiple influencer platforms, but Heepsy stands out for its affordability and how easy it is to use. Highly recommended for any brand looking to scale influencer marketing.”
OwenInfluencer Marketing Manager
“Heepsy offers a diverse range of powerful features, including customizable reports on influencer performance and campaign ROI that help us refine our strategy.”
TariqHead of Global Partnerships

Everything you need to know

Common questions about finding creators, running campaigns, and tracking results.

How are the top influencers ranked?

Creators are ranked by follower count, from the most followed down, among the public profiles that match the ranking’s network, niche, and location. Rankings are refreshed monthly with the latest public data. Each card also shows engagement rate, average likes, and audience quality, so you can compare creators beyond their size.

How often is the ranking updated?

Rankings are refreshed every month with the latest public data, so the list always reflects current performance.

Can I filter influencers by specific location or niche?

Yes. With a free Heepsy account you can search by topic, location, followers, engagement, audience demographics and more.

What metrics are used to calculate engagement rate?

Engagement rate is the average of likes and comments on recent posts divided by follower count. Suspicious activity is excluded.

How can I access full influencer reports?

Click “Unlock full profile” on any creator and sign up for free to see audience demographics, authenticity, growth and pricing estimates.

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