Top YouTube Influencers (2026)

Discover the top YouTube influencers of 2026, from rising YouTubers to the established names shaping the platform. Compare engagement, audience quality, and growth to find creators who fit your brand.

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Explore the top YouTube influencers for October 2026. This ranking is updated monthly to keep the list current. Use it as a starting point to discover YouTubers for your next campaign. To explore detailed creator analytics and find more accounts, .

  1. 1. MrBeast

    @MrBeastYouTubeUnited States

    SUBSCRIBE FOR A COOKIE! New MrBeast or MrBeast Gaming video every single Saturday at noon eastern time! Accomplishments: - Raised $20,000,000 To Plant 20,000,000 Trees - Removed 30,000,000 pounds of trash from the ocean - Helped 2,000 people walk again - Helped 1,000 blind people see - Helped 1,000 deaf people hear - Built wells in Africa - Built and gave away 100 houses - Adopted every dog in a shelter (twice) - Given millions to charity - Started my own snack company Feastables - Started my own software company Viewstats - Gave away a private island (twice) - Gave away 1 million meals - I counted to 100k - Ran a marathon in the world's largest shoes - Survived 50 hours in Antarctica - Recreated Squid Game in real life - Created the largest competition show with 1000 people (Beast Games) - Gave $5,000,000 to one person - Raised $40,000,000 To Bring Clean Water To Millions Of People - Granted 100+ Dream Wishes for Kids Fighting Cancer - Gave Away Another $5,000,000 On Beast Games S2

    Followers517M
    Engagement rate-%
    Average likes-
    Audience quality score54/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+1.0%
    201920202022202320252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States35.5
    Canada18.3
    India16.1
    InterestsTopics creator’s audience engages with the most.
    Automotive22.7
    Fashion12.5
    Dog Owner11.4
  2. 2. T-Series

    @tseriesYouTubeIndia

    Music can change the world". T-Series is India's largest Music Label & Movie Studio, believes in bringing world close together through its music. For over thirty years, we’ve been more than a label. We’ve been listeners archeologists of emotion, digging in every corner of India, collecting stories and music in all forms told in all Indian languages. And we believe that the language of the heart doesn’t need translation. It only needs a stage. So this is our stage. Yours and ours. All music lovers who believe in the magic of music, come. Join us. Live the magic with T-Series.

    Hashtags#thalapathyvijay#anirudhravichander#janneta#poojahegde
    Followers314M
    Engagement rate0.0%
    Average likes905.50
    Audience quality score46/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.3%
    201920202022202320252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    India28.4
    Pakistan23.5
    Bangladesh16.7
    InterestsTopics creator’s audience engages with the most.
    Music26.9
    Dog Owner14.1
    Home Decor9.0
  3. 3. Cocomelon - Nursery Rhymes

    @CoComelonYouTubeUnited States

    Welcome to CoComelon! At CoComelon, early learning and fun come together through the power of music. Our videos support toddlers and preschoolers in building life skills through songs about the moments that matter most—like mealtime, bedtime, potty training, and more! 5 Ways CoComelon Can Help Kids Thrive: 🎵 Songs That Teach & Grow: Designed to support early childhood development through repetition and engaging music. 👶 Relatable Moments: From first-day jitters to everyday routines, our songs help kids feel seen and supported. 🪥 Routine Reinforcement: Lovable characters like JJ, Cody, and Nina model routines and make learning fun. ⏱ Smooth Transitions: Catchy mantras help kids move through their day with confidence—want to try something new? We say, “Yes, yes, yes!” 🏡 Safe & Positive Space: A trusted environment for kids to learn, explore, and grow—always surrounded by positivity, kindness, and safe adventures. Subscribe for weekly updates and sing along with us!

    Hashtags#cocomelon#kidssongs#nurseryrhymes#jellyonaplate
    Followers202M
    Engagement rate0.0%
    Average likes1.8K
    Audience quality score49/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.2%
    201920202022202320252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States37.9
    Canada17.9
    India15.8
    InterestsTopics creator’s audience engages with the most.
    Dog Owner22.2
    Fashion11.1
    Photography9.9
  4. 4. SET India

    @SETIndiaYouTubeIndia

    Sony Entertainment Television is one of the leading Hindi General Entertainment channels in India. Since its launch in October 1995, SET has created a unique space, in television programming, with movie premieres, fiction & non–fiction shows. The Kapil Sharma Show, Shark Tank India, Kaun Banega Crorepati, Indian Idol, Bade Achhe Lagte Hain, Adaalat, CID, Crime Patrol and Super Dancer are some of the popular shows by Sony. Drama, suspense, romance & reality, you name and we have it all for you.

    Hashtags#crimepatrol#sonyset#bollywoodsongs#क्राइमपेट्रोल
    Followers189M
    Engagement rate0.0%
    Average likes62
    Audience quality score58/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.0.0%
    202020212022202420252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    India28.9
    Pakistan21.2
    Bangladesh19.2
    InterestsTopics creator’s audience engages with the most.
    Dancer15.3
    Music15.3
    Dog Owner14.1
  5. 5. Vlad and Niki

    @VladandNikiYouTubeUnited States

    “Vlad & Niki” is the global preschool phenomenon and highest rated kids channel on YouTube starring the imaginative personalities and antics of brothers Vlad and Niki, who are showcased in non-stop fun and crazy adventures. Since launching on YouTube in 2018, the “Vlad & Niki” has attracted more than 456+ million subscribers worldwide and 248+ billion views, while averaging five billion monthly views on 21 channels and translated into 18 languages. Each episode is produced with a creative mix of live action, animation and music to create comedic videos for the preschool demographic. "Vlad & Niki" is the property of Content Media Group FZC, LLC, headed by co-founders Sergey and Victoria Vashketov, the parents of global superstar kidfluencers Vlad and Niki.

    Mentions
    @decolovers@decolovers
    Followers150M
    Engagement rate0.0%
    Average likes2.5K
    Audience quality score55/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.0.0%
    201920202022202320252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States43.0
    Canada15.1
    India14.0
    InterestsTopics creator’s audience engages with the most.
    Fashion16.7
    Mommy13.9
    Automotive12.5
  6. 6. Stokes Twins

    @StokesTwinsYouTubeUnited States

    Alan and Alex Stokes Business:

    Hashtags#1
    Followers145M
    Engagement rate0.1%
    Average likes197K
    Audience quality score51/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.9%
    202020212022202420252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States36.7
    India18.4
    Canada18.4
    InterestsTopics creator’s audience engages with the most.
    Dog Owner14.7
    Fitness12.0
    Fashion12.0
  7. 7. ✿ Kids Diana Show

    @KidsDianaShowYouTubeUnited States

    "Kids Diana Show" is the top rated kids' YouTube channel starring Diana and Roma as they constantly engage in fun and crazy adventures. Since launching on YouTube in 2015, Kids Diana Show has attracted over 200+ million worldwide subscribers and 100+ billion views, while on average 10 billion monthly views on 20 channels and translated into 20 languages. Each episode is created with a creative mix of live performances, animation and music to create comedy videos for preschoolers. E-mail:

    Followers138M
    Engagement rate0.0%
    Average likes1.5K
    Audience quality score54/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.1%
    201920202022202320252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States27.5
    India18.6
    Mexico18.6
    InterestsTopics creator’s audience engages with the most.
    Fashion17.7
    Mommy17.7
    Photography12.7
  8. 8. 김프로KIMPRO

    @kimpro828YouTubeSouth Korea

    📬 Global Partnerships Welcome : 🥇 #1 Shorts channel in the world. 📈 World's most viewed channel in 2025. Scaling global entertainment at 130M subs and 14B views.

    Hashtags#kkubi#yubaekhap#handsup#유백합
    Mentions
    @kkubi99@kkubi99
    Followers134M
    Engagement rate0.0%
    Average likes1.2K
    Audience quality score48/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+2.7%
    202420252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    South Korea96.5
    United States1.7
    Japan1.7
    InterestsTopics creator’s audience engages with the most.
    Fashion17.2
    Fitness17.2
    Music12.1
  9. 9. Like Nastya

    @LikeNastyaofficialYouTubeUnited States

    Welcome to Nastya's universe - where Nastya and her parents play, learn, sing, explore and share their life experiences. Millions of kids and families from all over the world join Nastya every day to explore the world and learn about songs, numbers, nature, colors, shapes, animals, and the importance of eating healthy food, washing hands, being a good friend, and much more. Follow Like Nastya on Instagram - https://www.instagram.com/likenastya/ Follow Like Nastya on TikTok - https://www.tiktok.com/@likenastya Copyright © 2019 Like Nastya, LLC. All rights reserved. This visual production contains original artistic content and ideas and is protected by U.S. and international laws. Reproduction and distribution of this visual presentation without written expressed permission of the copyright holder/ author is prohibited. For permission requests, write to copyright holder/ author, addressed to

    Followers131M
    Engagement rate0.0%
    Average likes3.8K
    Audience quality score50/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.1%
    201920202022202320252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    United States37.1
    Canada16.5
    Mexico15.5
    InterestsTopics creator’s audience engages with the most.
    Mommy18.7
    Dog Owner16.0
    Fashion14.7
  10. 10. Zee Music Company

    @zeemusiccompanyYouTubeIndia

    Zee Music Company is part of India's leading television media and entertainment companies. It is amongst the largest producers and aggregators of Hindi programming in the world, with an extensive library housing over 222,000 hours of television content along with a strong presence in over 171 countries and a total viewership of 1 Billion plus people around the globe. Our Library has rights to more than 3,818 movie titles from premiere studios featuring iconic film stars, ZEEL houses the world’s largest Hindi film library. Zee Music Company Facebook - https://www.facebook.com/zeemusiccompany Twitter - https://twitter.com/ZeeMusicCompany

    Followers122M
    Engagement rate-%
    Average likes-
    Audience quality score52/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.0.0%
    201920202022202320252026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    India28.4
    Pakistan22.1
    United States20.0
    InterestsTopics creator’s audience engages with the most.
    Music28.4
    Fashion12.4
    Dog Owner12.4

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How We Rank the Top YouTube Influencers

Every creator on this list is ranked by follower count, from the most followed down. The same criteria apply to every niche, network, and location, so a spot on the list always reflects a creator’s current reach.

Audience quality checked

Every creator is screened for genuine vs. suspicious followers

Transparent methodology

Positions are earned on data, never sponsored

Global coverage

Multiple networks, locations and niches covered

Rated by the Brands Who Use It Every Day

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“It’s made it so much easier to find the right influencers and manage our collaborations. The platform has everything we need, from finding and vetting influencers to managing collabs and payments.”
ErinHead of Brand Marketing
“We’ve used multiple influencer platforms, but Heepsy stands out for its affordability and how easy it is to use. Highly recommended for any brand looking to scale influencer marketing.”
OwenInfluencer Marketing Manager
“Heepsy offers a diverse range of powerful features, including customizable reports on influencer performance and campaign ROI that help us refine our strategy.”
TariqHead of Global Partnerships

Everything you need to know

Common questions about finding creators, running campaigns, and tracking results.

How are the top influencers ranked?

Creators are ranked by follower count, from the most followed down, among the public profiles that match the ranking’s network, niche, and location. Rankings are refreshed monthly with the latest public data. Each card also shows engagement rate, average likes, and audience quality, so you can compare creators beyond their size.

How often is the ranking updated?

Rankings are refreshed every month with the latest public data, so the list always reflects current performance.

Can I filter influencers by specific location or niche?

Yes. With a free Heepsy account you can search by topic, location, followers, engagement, audience demographics and more.

What metrics are used to calculate engagement rate?

Engagement rate is the average of likes and comments on recent posts divided by follower count. Suspicious activity is excluded.

How can I access full influencer reports?

Click “Unlock full profile” on any creator and sign up for free to see audience demographics, authenticity, growth and pricing estimates.

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