Top Instagram Influencers in Seoul (2026)

Meet the top Instagram influencers in Seoul for 2026, the Seoul Instagrammers building loyal audiences. Compare engagement, audience quality, and growth to find the right local partners.

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Who Are the Top Instagram Influencers in Seoul?

Explore the top Instagram influencers in Seoul for November 2026. This ranking is updated monthly to keep the list current. Use it as a starting point to discover Seoul Instagrammers for local campaigns. To explore detailed creator analytics and find more accounts, .

  1. 1. 김선호

    @seonho__kimInstagramSouth Korea, Seoul, Jongro

    No bio

    Hashtags#ad#loewe#drpong#thaiskincare
    Followers10.7M
    Engagement rate9.4%
    Average likes998K
    Audience quality score46/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+1.1%
    201820192021202220242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Indonesia18.2%
    Mexico9.1%
    Malaysia9.1%
    InterestsTopics creator’s audience engages with the most.
    Music11.8%
    Blogger11.8%
    Photography11.8%
  2. 2. SHINee KEY

    @bumkeykInstagramSouth Korea, Seoul, Seongdong

    luv little freaks my babies @commegalife 🦮🐕‍🦺

    Followers9.1M
    Engagement rate1.5%
    Average likes182K
    Audience quality score63/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.5%
    201720192021202220242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Thailand16.7%
    South Korea16.7%
    Indonesia16.7%
    InterestsTopics creator’s audience engages with the most.
    Dog Owner23.5%
    Dancer17.7%
    Music11.8%
  3. 3. 최시원 • 崔始源

    @siwonchoiInstagramSouth Korea, Seoul, Jongro

    No challenge, no change!

    Hashtags#weekendreading#사라진근대사100장면1_몰락의시대
    Mentions
    @superjunior@superjunior@hyundai_tw@hyundai_tw
    Followers8.4M
    Engagement rate0.9%
    Average likes71.1K
    Audience quality score67/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.2%
    201820202021202320242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Indonesia38.5%
    Saudi Arabia12.8%
    Brazil7.7%
    InterestsTopics creator’s audience engages with the most.
    Fashion17.5%
    Food14.0%
    Dog Owner10.5%
  4. 4. HENRY LAU 刘宪华 헨리

    @henryl89InstagramSouth Korea, Seoul, Yongsan

    No bio

    Hashtags#thepeninsulabangkok#penmoments#tiffanyandco#tiffanyicons
    Mentions
    @tiffanyandco@tiffanyandco@dior@dior
    Followers8.4M
    Engagement rate1.2%
    Average likes115K
    Audience quality score78/100High
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.2%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Indonesia10.3%
    South Korea7.7%
    Brazil7.7%
    InterestsTopics creator’s audience engages with the most.
    Dog Owner18.4%
    Travel16.3%
    Food14.3%
  5. 5. 고윤정

    @goyounjungInstagramSouth Korea, Seoul, Yongsan

    No bio

    Hashtags#샤넬#광고#chanel#chanelmetiersdart
    Mentions
    @chanelofficial@chanelofficial
    Followers7.6M
    Engagement rate21.8%
    Average likes1.8M
    Audience quality score61/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.+1.3%
    201920202021202220232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Thailand21.1%
    Taiwan10.5%
    South Korea10.5%
    InterestsTopics creator’s audience engages with the most.
    Dog Owner18.8%
    Fashion15.6%
    Travel15.6%
  6. 6. Sooyoung Choi

    @sooyoungchoiInstagramSouth Korea, Seoul, Seongdong

    No bio

    Hashtags#발레리나#gg4eva#광고#onitsukatiger
    Mentions
    @ballerinamovie@ballerinamovie
    Followers7.6M
    Engagement rate2.3%
    Average likes130K
    Audience quality score64/100Average
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.2%
    201820192021202220242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Indonesia20.6%
    Japan14.7%
    Malaysia11.8%
    InterestsTopics creator’s audience engages with the most.
    Dog Owner12.9%
    Food9.7%
    Dancer9.7%
  7. 7. Lomon 991111

    @lomon991111InstagramSouth Korea, Seoul, Gangnam

    로몬이

    Hashtags#디올디자이너오브드림스#dior#diordesignerofdreams#benchxlomon
    Mentions
    @dior@dior@diorbeauty@diorbeauty@benchtm@benchtm+1@bcbench
    Followers6.6M
    Engagement rate11.4%
    Average likes628K
    Audience quality score23/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.+0.1%
    201820192021202220242025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Indonesia35.0%
    China15.0%
    Malaysia15.0%
    InterestsTopics creator’s audience engages with the most.
    Music29.4%
    Dancer17.7%
    Travel11.8%
  8. 8. dasha taran

    @taaarannnInstagramSouth Korea, Seoul, Yongsan

    💌 @tarankaaa

    Hashtags#missionimpossible#mi8_korea
    Followers6.2M
    Engagement rate2.2%
    Average likes353K
    Audience quality score25/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.2%
    201720192021202220242026
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Japan17.1%
    Indonesia9.8%
    Brazil7.3%
    InterestsTopics creator’s audience engages with the most.
    Photography18.2%
    Dog Owner10.9%
    Travel10.9%
  9. 9. Donita Nugroho

    @donitabhubiyInstagramSouth Korea, Seoul, Jongro

    💍: @adinugroho_st | 👶🏻 @duooho Business inquiries & Endorse : DM / +62 877-7063-5073 SUBSCRIBE YouTube:

    Hashtags#flavettesglow#lebaranglowup
    Followers5.8M
    Engagement rate0.03%
    Average likes476
    Audience quality score52/100Low
    Followers evolutionA graph showing the change in a creator’s follower count over time.0.0%
    201720192020202220232025
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    Indonesia96.0%
    Malaysia2.0%
    Taiwan1.0%
    InterestsTopics creator’s audience engages with the most.
    Fashion21.3%
    Mommy18.7%
    Travel12.0%
  10. 10. 𝑓𝑟𝑒𝑒𝑧𝑖𝑎🌼

    @dear.ziaInstagramSouth Korea, Seoul, Jongro

    No bio

    Hashtags#광고#tumi#tumikr#tumivoyageur
    Followers4.7M
    Engagement rate7.5%
    Average likes370K
    Audience quality score42/100Very low
    Followers evolutionA graph showing the change in a creator’s follower count over time.-0.1%
    201820192020202220232024
    AuthenticityThe percentage of a creator’s audience that is likely to be real, human followers.
    LocationLocation of a creator’s engaged audience.
    South Korea18.9%
    Japan16.2%
    France8.1%
    InterestsTopics creator’s audience engages with the most.
    Fashion15.7%
    Dog Owner12.9%
    Photography12.9%

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How We Rank the Top Instagram Influencers in Seoul

Every creator on this list is ranked by follower count, from the most followed down. The same criteria apply to every niche, network, and location, so a spot on the list always reflects a creator’s current reach.

Audience quality checked

Every creator is screened for genuine vs. suspicious followers

Transparent methodology

Positions are earned on data, never sponsored

Global coverage

Multiple networks, locations and niches covered

Everything you need to know

Common questions about finding creators, running campaigns, and tracking results.

Who are the top Instagram influencers in Seoul in 2026?

As of November 2026, the most followed of the top Instagram influencers in Seoul is 김선호 with 10.7M followers, followed by SHINee KEY and 최시원. This ranking lists 9,034 creators ordered by follower count, and each card shows the creator's engagement rate, average likes and audience quality.

How do I find Instagram influencers in Seoul for my brand?

Start with this ranking of 9,034 creators and compare their engagement rate and audience quality, not just their follower count. Then create a free Heepsy account to filter creators by location, niche, follower range, engagement and audience demographics, and save the best matches to a list.

How are the top Instagram influencers in Seoul ranked?

Creators are ranked by follower count, from the most followed down, among the public profiles that match this ranking's filters. Heepsy refreshes the ranking every month with the latest public data, and this version was updated in November 2026. Each card shows an audience quality score, so you can spot accounts with suspicious followers.

What is a good engagement rate for Instagram influencers in Seoul?

The creators in this ranking have an average engagement rate of 5.8%. Engagement usually drops as follower count grows, so smaller creators often show higher rates than the accounts at the top of the list. Heepsy calculates engagement rate as the average likes and comments on recent posts divided by follower count, excluding suspicious activity.

How much do Instagram influencers in Seoul charge per post?

Rates depend mainly on follower count, engagement rate, content format and usage rights, so prices vary widely even within the same ranking. Heepsy shows a price estimate on each creator's full profile: click "Unlock full profile" and sign up for free to see pricing, audience demographics, authenticity and growth.

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